Digital Marketing Manager

Job description

Both Male and Female may apply

• Digital Marketing Strategy Development:

- Be a custodian of digital domain and strategize and create go to market plan
- Develop and execute digital marketing campaigns for Rooms, F&B, and Banquets, encompassing SEO/SEM, email, and display advertising.- Design the media plan and execute targeted campaigns across Meta (Facebook & Instagram), Google Ads, LinkedIn, OTAs, Food Aggregators, and other relevant aggregators and third-party digital platforms.

• Drive and update hotel website content
• Stay updated on industry trends, digital marketing best practices, and emerging technologies to keep Fairmont Mumbai ahead of the competition.

- Handle and coordinate with the digital, social media agencies, vendors, and likeminded partners to execute digital marketing initiatives effectively.

• Content, Ad assets and Copywriting:
• Performance Tracking and Reporting:
• Collaboration with Sales and Revenue Management:

- Liaise with the Sales and Revenue Management teams to create integrated marketing campaigns that align with business goals and drive direct.com bookings.
- Collaborate on strategies to improve look-to-book conversion ratios and overall revenue performance.

Other responsibilities:
- Cross functional alignment- Teamwork

Qualifications

- Bachelor's degree in Marketing, Digital Technologies, or a related field; Master's degree preferred.
- Proven experience (5+ years) in digital marketing roles within the hospitality or luxury industry, with a track record of successful campaigns and driving revenue.

Job Types: Full-time, Permanent, Fresher

Pay: ₹55,000.00 - ₹75,000.00 per month

Benefits:

• Food provided
• Paid sick time
• Paid time off
• Provident Fund

Ability to commute/relocate:

• Bandra, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• total work: 5 years (Preferred)

Language:

• English (Preferred)

Work Location: In person