Digital Marketing Manager

10 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • Digital Marketing Manager – Performance Marketing / Paid Ads

  • Location:

    New Delhi | Full-Time | On-site / Hybrid

seasoned Digital Marketing Manager

strategy, analytics, and creativity

If you’ve been running campaigns for years, understand consumer journeys, and can turn ad budgets into business results — you’ll fit right in.

Key Responsibilities

  • Plan, execute, and scale

    paid advertising campaigns

    across Google Ads, Meta (Facebook/Instagram), YouTube, LinkedIn, and other digital channels.
  • Manage and optimize

    ad spends, ROAS, CPL, CAC, and conversion funnels

    .
  • Develop and monitor

    end-to-end campaign performance dashboards

    using tools like Google Analytics, Tag Manager, Looker Studio, and CRM integrations.
  • Collaborate with content, design, and sales teams to align creative strategy with performance goals.
  • Conduct

    A/B tests

    , analyze campaign insights, and implement data-driven improvements.
  • Keep up with

    industry trends, automation tools, and AI-based marketing technologies.

  • Present performance reports, insights, and recommendations directly to senior management.

What We’re Looking For

  • 6–10 years of experience

    in

    digital marketing and performance advertising.

  • Proven expertise in

    Google Ads, Meta Ads, and YouTube Ads

    with strong ROI management skills.
  • Deep understanding of

    funnel optimization, lead nurturing, and remarketing strategies.

  • Hands-on experience with

    Google Analytics 4 (GA4)

    , Tag Manager, CRM tools, and campaign tracking.
  • Strong analytical mindset — able to translate data into actionable insights.

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