Digital Marketing Expert

About the Role

We are looking for a results-driven Digital Marketing Expert

Key Responsibilities

• Develop and execute digital marketing strategies to achieve business goals (brand awareness, lead generation, conversion, etc.).
• Manage and optimize paid ad campaigns across

  Google Ads, Meta (Facebook/Instagram), LinkedIn, and other platforms

  .
• Plan and manage SEO/SEM, email marketing, content marketing, and social media strategies.
• Analyze website traffic, performance metrics, and campaign data using tools like

  Google Analytics, Search Console, and CRM systems

  .
• Conduct keyword research and optimize web content for organic growth.
• Collaborate with the design, content, and sales teams to create compelling marketing assets.
• Stay up to date with digital marketing trends, algorithm changes, and emerging technologies.
• Prepare and present reports on campaign performance, ROI, and recommendations for improvement.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Proven experience (3+ years) in digital marketing, preferably in a similar role.
• Hands-on experience with

  Google Ads, Facebook Ads Manager, SEO tools, and Google Analytics

  .
• Strong understanding of PPC, SEO, content strategy.
• Excellent copywriting, analytical, and communication skills.
• Ability to manage multiple campaigns and meet tight deadlines.

Preferred Qualifications (Nice to Have)

• Google Ads / Meta Blueprint / HubSpot certification.
• Knowledge of design and video editing basics (Canva, Adobe tools).

What We Offer

• Competitive salary.
• Opportunities for growth and professional development.
• A creative, collaborative, and data-driven work environment.