Digital Marketing Executive

About Company

Vivaldis Animal Health, a proud subsidiary of Sun Pharma, is on a mission to raise the bar in pet care. Our team is fueled by a blend of ground breaking research and genuine compassion, all aimed at improving the lives of our furry friends. From top-notch pharmaceuticals to gourmet treats, we offer a comprehensive range of products designed with one goal in mind: to keep pets happy and healthy.

At Vivaldis, we know that pets aren't just animals they're cherished members of the family. That's why we pour our hearts into everything we do, ensuring that each product meets the highest standards of quality and care.

Bark Out Loud, our direct-to-consumer brand, is dedicated to bringing joy and vitality to pets everywhere. With our meticulously crafted line-up of premium products, including nutritious food, irresistible treats, effective skincare, and vital supplements, we aim to be every pet parent's trusted partner in creating happier, healthier pets.

If you share our passion for pets and want to be part of a team that's making a difference, we'd love to hear from you. Join us at Vivaldis Animal Health/Bark Out Loud and help us continue to elevate the standard of care for companion animals everywhere.

We are looking for an experienced Digital Marketing Executive with Strong understanding of social media trends, Basic knowledge of SEO, Google Analytics, Meta Ads, and e-commerce platforms.

Key Responsibilities

Brand Communication

• Coordinate packaging design changes with the creative team and vendors.
• Proof-check packaging for accuracy, compliance, and alignment with brand guidelines.
• Ensure timely execution of packaging updates for new launches and existing SKUs.
• Participate in online and offline events to ensure brand visibility

Social Media Management

• Plan, create engaging content across Instagram, Facebook, YouTube
• Act as the POC for the creative/digital agency, ensuring smooth coordination and timely execution of deliverables.
• Monitor performance, track trends, and respond to community interactions (DMs, comments).
• Collaborate with influencers, pet communities, and partners for campaigns.

Performance Marketing & Campaigns

• Assist in planning and executing paid ad campaigns (Meta, Google, YouTube).
• Monitor campaign performance and optimize for ROI and engagement.
• Work with creative teams to develop ad copies, visuals, and videos.

Content Marketing

• Coordinate blog creation, email marketing, and WhatsApp marketing.
• Ensure SEO optimization for website and product listings.
• Support content for product launches, sales campaigns, and seasonal promotions.

E-commerce & Website

• Manage listings and campaigns on e-commerce & quick commerce platforms (Amazon, Flipkart, Blinkit, Zepto, Swiggy Instamart, etc.).
• Conduct regular visibility checks of products to ensure correct listings and availability.
• Monitor and ensure ad campaigns are live and running smoothly on platforms

• Analytics & Reporting

• Track KPIs (engagement, followers, reach).

Desired Skills & Experience

• 2-3 years of experience in digital marketing
• Strong understanding of social media trends, paid marketing, and influencer marketing.
• Basic knowledge of SEO, Google Analytics, Meta Ads, and e-commerce platforms.
• Creative mindset with strong communication and copywriting skills.
• Good eye for detail to review packaging content and design.
• Ability to multitask and manage campaigns end-to-end.
• Strong coordination skills to manage agencies, ensure e-commerce visibility, and campaign execution.

Interested Candidates can share their CV 's on careers@vivaldis.co.in