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Virtuoso Netsoft Pvt Ltd
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Digital Marketing Executive

Digital Marketing Executive

Virtuoso Netsoft Pvt Ltd

3 - 4 years

3 - 4 Lacs

Mohali

Posted:1 week ago| Platform: GlassDoor logo

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Skills Required

marketing ads analyze metrics optimization research seo strategies schedule content analytics reports design communication management

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

Digital Advertising:
Plan, execute, and optimize paid ad campaigns across Google Ads, Facebook, Instagram, and other platforms.
Monitor campaign performance, analyze key metrics, and optimize based on ROI and CTR.
Search Engine Optimization (SEO):
Conduct keyword research, on-page, and off-page SEO strategies to improve organic rankings.
Monitor site performance using tools like Google Search Console, SEMrush, or Ahrefs.
Social Media Marketing (SMM):
Manage and grow social media presence on platforms like LinkedIn, Facebook, Instagram, and X (Twitter).
Develop and schedule engaging content, reels, and campaigns that align with brand objectives.
Analytics & Reporting:
Use tools like Google Analytics, Meta Business Suite, and other dashboards to track campaign effectiveness.
Provide actionable insights and performance reports weekly/monthly.
Content Coordination:
Collaborate with the content and design teams to create impactful creatives and ad copies.
Stay Updated:
Keep up with the latest trends in digital marketing and incorporate best practices in campaigns.

Requirements:

Graduate with a specialization in Digital Marketing.
3–4 years of hands-on experience in running digital campaigns, SEO, and SMM.
Strong understanding of PPC platforms, SEO tools, and social media algorithms.
Analytical mindset with proficiency in Google Analytics, Google Ads, Meta Ads Manager.
Excellent communication and time-management skills.
Ability to work independently and handle multiple campaigns simultaneously.

Job Type: Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Schedule:

Day shift

Work Location: In person

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