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Digital Marketing Executive

3 years

0 Lacs

Posted:4 days ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Job Title: Digital Marketing Executive

Location: Peeragarhi

Department: Marketing

Reporting To: Marketing Manager / Head of Marketing

Salary: as per industry stndard

Job Type: Full-time

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Job Summary:

We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for planning, executing, and optimizing our digital marketing campaigns across various channels to drive traffic, engagement, and lead generation.

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Key Responsibilities:

• Develop and implement digital marketing strategies across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and YouTube.

• Manage SEO/SEM, email marketing, social media marketing, and content marketing campaigns.

• Optimize website content for SEO and improve search engine rankings.

• Plan and execute PPC (pay-per-click) campaigns and monitor ROI.

• Analyze digital marketing performance using tools like Google Analytics and prepare regular performance reports.

• Coordinate with content, design, and sales teams to ensure alignment with marketing objectives.

• Stay updated with current trends in digital marketing, emerging technologies, and competitors' strategies.

• Manage and grow the company’s online presence and engagement through social media platforms.

• Monitor and respond to online reviews and customer queries.

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Requirements:

• Bachelor’s degree in Marketing, Business Administration, or a related field.

• Proven experience (1–3 years) as a Digital Marketing Executive or in a similar role.

• Strong understanding of digital marketing concepts, tools, and best practices.

• Proficiency in SEO, Google Ads, Facebook Ads, and email marketing platforms.

  • • Hands-on experience with web analytics tools (Google Analytics, SEMrush, etc.).

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