Digital Marketing Executive

Job Description - Digital Marketing Executive

Job Responsibilities:

• Lead Generation Strategy: Develop and implement comprehensive lead generation strategies focused on real estate clientele, utilizing digital marketing channels effectively.
• Ad Campaign Management: Create and manage online advertising campaigns across platforms like Google Ads,Meta Ads, social media ads, and other relevant channels to drive lead acquisition.
• Content Marketing: Collaborate with the content team to create engaging content that attracts potential leads and nurtures them through the sales funnel.
• Data Analysis: Analyze campaign performance metrics, track lead generation KPIs, and optimize strategies based on data insights to maximize ROI.
• Lead Nurturing: Implement lead nurturing campaigns to engage with prospects at various stages of the buying cycle and convert them into qualified leads.
• SEO and SEM Management: Optimize website content for search engines (SEO) and manage search engine marketing (SEM) campaigns to increase online visibility and drive traffic.
• Analytics and Reporting: Monitor campaign performance metrics, analyze data insights, and provide regular reports to evaluate the effectiveness of digital marketing initiatives.
• Budget Allocation: Manage the digital marketing budget effectively, ensuring optimal utilization of resources across various online platforms.
• Landing Page Creation and Optimization: Design and edit landing pages to ensure they are visually appealing, user-friendly, and optimized for conversions.

Qualifications:

• Bachelor's degree in Marketing, Digital Marketing, or related field.
• Proven experience in digital marketing roles, preferably within the real estate industry.
• Expertise in managing online advertising campaigns, lead generation tools, and CRM systems.
• Proficiency in SEO/SEM tools, social media platforms, emails marketing software, and analytics tools.
• Strong analytical skills with the ability to interpret data and optimize campaigns for performance.
• Creative mindset with excellent communication skills to develop compelling digital content.

Why Join Us?

Solitaire Group is an equal opportunity employer committed to diversity and inclusion. We offer competitive compensation packages along with opportunities for professional growth and development..

How to Apply:

If you are a strategic thinker with a passion for digital marketing, we would love to hear from you! Please submit your resume and cover letter along with your portfolio through Indeed or email us at hr@solitairevalley.com

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Ability to commute/relocate:

• Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• What is your current CTC? (Monthly)
• What is your expected CTC? (Monthly)
• When can you join?

Experience:

• Digital marketing: 3 years (Required)

Work Location: In person