Digital Marketing Executive

Overview

Job Title: Digital Marketing Executive

Location: Bangalore

Duration: Full TimeWork Type: Onsite

Experience: 2-5 years

Shift timings: 9:30 AM to 6:30 PM

Job Roles and Responsibilities:

SEO (Search Engine Optimization) & Content Creation

• Assist in optimizing website content for search engines to improve organic search rankings.
• Conduct keyword research and implement SEO best practices.
• Analyze SEO performance using tools like Google Analytics and make recommendations for improvement.
• Create and edit engaging content including articles, blog posts, social media updates, and email newsletters.
• Ensure content aligns with brand voice and marketing objectives.
  

Social Media Management

• Manage and grow social media accounts (Facebook, Instagram, LinkedIn, etc.).
• Develop and schedule social media posts, and engage with followers.
• Monitor social media trends and respond to comments and messages in a timely manner.
  

Market Research

• Conduct market research to understand customer needs, preferences, and behaviors.
• Monitor competitor activities and industry trends to identify opportunities and threats.
  

Collaboration And Coordination

• Work closely with other marketing team members, designers, and developers to execute campaigns.
• Assist in planning and executing digital marketing initiatives in alignment with overall marketing strategy.
  

Website Management

• Support website updates and improvements, ensuring content is current and accurate.
• Monitor website performance and troubleshoot any issues that arise.
  

Skills Required

• Analytical Skills: Ability to analyze data and generate actionable insights.
• Communication Skills: Strong written and verbal communication skills.
• Technical Skills: Familiarity with digital marketing tools (e.g., Google Analytics, SEO tools, email marketing platforms).
• Creativity: Ability to create compelling and engaging content.
• Attention to Detail: Ensure accuracy and quality in all digital marketing efforts.
• 2-5 Years Experience in Digital Marketing Executive
  

TekWissen® Group is an equal opportunity employer supporting workforce diversity.