Digital Marketing Executive

GreenHonchos

5 years

0 Lacs

noida uttar pradesh india

Posted:19 hours ago| Platform:

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Skills Required

marketing ads compliance design analyze report data excel communication presentation

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities

Plan, set up, and manage
Google Shopping Ads, Performance Max, and Merchant Center feeds
for ecommerce brands.
Optimize campaigns for
ROAS, CAC, CTR, CVR, and overall revenue growth.
Conduct
product feed optimization
and maintain compliance with Merchant Center policies.
Run
A/B tests
on ads, landing pages, and CTAs to maximize conversions.
Collaborate with design, tech, and brand managers to
improve customer journeys and site conversions.
Track, analyze, and report campaign performance using
GA4, Tag Manager, and Data Studio.
Stay updated on
Google Ads trends, ecommerce benchmarks, and competitor activities.

Requirements

2–5 years of hands-on experience in
Google Ads (Shopping, Performance Max, Search, Display)
for ecommerce/D2C brands.
Strong understanding of
ecommerce conversion funnels
and performance marketing KPIs.
Proficiency with
Google Merchant Center, GA4, Tag Manager, Excel/Data Studio.
Agency background or experience managing
multiple ecommerce accounts
is highly preferred.
Analytical mindset with strong communication & presentation skills.

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