Digital Marketing Executive

1 years

0 Lacs

Posted:6 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About the Role

We are looking for a motivated Digital Marketing Executive with 1 year of hands-on experience to support our online marketing strategies across multiple channels. The ideal candidate should have a basic understanding of social media marketing, content creation, SEO, and campaign execution.

Key Responsibilities

  • Assist in planning and executing

    digital marketing campaigns

    across Meta, LinkedIn, Google, and Email.
  • Manage and update content on

    social media platforms

    (Facebook, LinkedIn, Instagram, etc.).
  • Create engaging posts, reels, and marketing content aligned with brand tone.
  • Perform basic

    SEO activities

    , including keyword research, on-page optimization, and updating website content.
  • Monitor and report campaign performance using analytics tools (Google Analytics, Meta Business Suite, etc.).
  • Coordinate with the design team for creating banners, ads, and promotional creatives.
  • Handle

    email marketing

    campaigns using platforms like Mailchimp / Zoho Campaigns.
  • Track competitors and suggest improvements to enhance campaign performance.
  • Assist in lead generation and follow-up nurturing workflows.

Required Skills

  • Basic experience with

    Facebook Ads / Meta Ads

    and

    Google Ads

    (preferred).
  • Good understanding of

    SEO basics

    and social media trends.
  • Ability to create marketing content (copywriting knowledge is a plus).
  • Familiarity with

    Canva / Creative tools

    for basic graphic editing.
  • Strong communication and coordination skills.
  • Ability to work independently and meet deadlines.

Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • Minimum

    1 year experience

    in digital marketing or similar role.


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