Digital Marketing Executive

At ARK Infosoft, our mission is to empower businesses to grow by providing them with personalized IT solutions. We achieve this by leveraging the latest technologies, prioritizing our customers, and continuously seeking innovative ways to improve. Our goal is to be the most trusted partner in our clients’ journey towards digital advancement. We are dedicated to excellence, integrity, and social responsibility, aiming to create lasting value for our clients, employees, and communities. We are committed to ensuring a sustainable and prosperous future for all.

Overview:

We are looking for a passionate and results-oriented Digital Marketing Executive to develop and execute multi-channel digital campaigns. The ideal candidate will drive brand awareness, engagement, and lead generation through innovative marketing strategies and data-driven insights.

Key Responsibilities:

• Plan, execute, and monitor integrated digital marketing campaigns across SEO, SEM, social media, email, and content marketing channels.
• Manage social media platforms to enhance brand visibility and engagement.
• Conduct keyword research, optimize website content, and improve organic search rankings (SEO).
• Manage paid advertising campaigns on Google Ads, Facebook, LinkedIn, and Instagram.
• Analyze campaign performance metrics, prepare reports, and optimize ROI.
• Collaborate with creative teams to develop compelling marketing assets.
• Keep abreast of the latest digital marketing trends, tools, and best practices.

Required Skills & Qualifications:

• 1-2 years of experience in digital marketing or a related field.
• Strong understanding of SEO, SEM, Google Analytics, and keyword research tools.
• Hands-on experience with social media marketing and advertising.
• Basic knowledge of email marketing platforms (Mailchimp, HubSpot, etc.).
• Some familiarity with content creation, copywriting, and graphic design.
• Proficiency in MS Excel or Google Sheets for data analysis and reporting.
• Excellent communication, creativity, and problem-solving skills.

Join our team and enjoy a rewarding work environment! We offer a 5-day workweek, paid leave, and leave encashments. Celebrate festivals together, and engage in fun team activities. Experience a vibrant workspace and memorable annual picnics. Apply now and be part of something special!

Job Type: Full-time

Pay: From ₹20,000.00 per month

Benefits:

• Leave encashment
• Paid sick time
• Paid time off

Work Location: In person