Digital Marketing Director / Digital Marketing Head

🎓 We're Hiring: Digital Marketing Director / Digital Marketing Head

📍 Mind Power University – Bhimtal, Nainital, Uttarakhand

📅 Full-Time | For Bhimtal,Nainital,Uttrakhand,India.

About Mind Power University

Mind Power University is a forward-looking institution committed to holistic education, innovation, and mental excellence. Located in the serene hills of Bhimtal–Nainital, we aim to build a powerful national and global education brand driven by purpose, technology, and outcomes.

strategic and hands-on Digital Marketing Leader

🔑 Key Responsibilities (360° Digital Ownership)

📌 Strategy & Leadership

• Define and execute the

  end-to-end digital marketing strategy

  aligned with university goals.
• Build, lead, and mentor a high-performing

  in-house digital marketing team

  and agencies.
• Own digital marketing budgets, planning, ROI tracking, and performance dashboards.

📌 Admissions & Performance Marketing

• Drive

  student lead generation, applications, and enrollments

  through digital channels.
• Plan and manage

  paid campaigns

  (Google, Meta, YouTube, LinkedIn, Programmatic).
• Optimize funnels, landing pages, CRM integrations, and conversion rates (CPL, CPA).

📌 Brand, Content & Social Media

• Strengthen the

  Mind Power University brand

  across all digital platforms.
• Oversee content strategy for websites, blogs, videos, reels, ads, emailers, and PR.
• Manage and grow

  social media presence

  (Instagram, Facebook, LinkedIn, YouTube, X).

📌 Website, SEO & Marketing Tech

• Own website strategy including UX, CRO, SEO, and performance optimization.
• Lead

  SEO, ORM, and reputation management

  initiatives.
• Implement and manage

  marketing automation, analytics, CRM, and MarTech tools

  .

📌 Analytics, Reporting & Growth

• Track and analyze performance using GA4, dashboards, and data tools.
• Present regular insights to leadership with clear

  growth and optimization plans

  .
• Stay updated with digital trends, AI tools, and emerging education marketing practices.

🎓 Desired Candidate Profile

• 10+ years

  of experience in digital marketing, with

  5+ years in leadership role

  .
• Strong experience in

  education / university / ed-tech marketing

  (preferred).
• Proven success in

  admissions-focused digital growth and brand building

  .
• Deep expertise in performance marketing, SEO, content, social, analytics, and MarTech.
• Strategic thinker with

  hands-on execution capability

  .
• Excellent communication, leadership, and stakeholder management skills.

🌟 Why Join Mind Power University?

• Opportunity to

  build and scale a national education brand

  from the ground up.
• High-impact leadership role with

  complete ownership and autonomy

  .
• Work in a purpose-driven environment focused on innovation and transformation.
• Competitive compensation aligned with experience and impact.

Apply Now

+91-9258065645 / 9212263645

🔗 Visit us: www.mindpoweruniversity.ac.in

📅 Application Deadline: Open until filled

💡 Join Mind Power University — Where Knowledge Meets Innovation.