Digital Marketing Director / Digital Marketing Head

10 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

🎓 We're Hiring: Digital Marketing Director / Digital Marketing Head


📍 Mind Power University – Bhimtal, Nainital, Uttarakhand


📅 Full-Time | For Bhimtal,Nainital,Uttrakhand,India.


About Mind Power University

Mind Power University is a forward-looking institution committed to holistic education, innovation, and mental excellence. Located in the serene hills of Bhimtal–Nainital, we aim to build a powerful national and global education brand driven by purpose, technology, and outcomes.

strategic and hands-on Digital Marketing Leader


🔑 Key Responsibilities (360° Digital Ownership)

📌 Strategy & Leadership

  • Define and execute the

    end-to-end digital marketing strategy

    aligned with university goals.
  • Build, lead, and mentor a high-performing

    in-house digital marketing team

    and agencies.
  • Own digital marketing budgets, planning, ROI tracking, and performance dashboards.

📌 Admissions & Performance Marketing

  • Drive

    student lead generation, applications, and enrollments

    through digital channels.
  • Plan and manage

    paid campaigns

    (Google, Meta, YouTube, LinkedIn, Programmatic).
  • Optimize funnels, landing pages, CRM integrations, and conversion rates (CPL, CPA).

📌 Brand, Content & Social Media

  • Strengthen the

    Mind Power University brand

    across all digital platforms.
  • Oversee content strategy for websites, blogs, videos, reels, ads, emailers, and PR.
  • Manage and grow

    social media presence

    (Instagram, Facebook, LinkedIn, YouTube, X).

📌 Website, SEO & Marketing Tech

  • Own website strategy including UX, CRO, SEO, and performance optimization.
  • Lead

    SEO, ORM, and reputation management

    initiatives.
  • Implement and manage

    marketing automation, analytics, CRM, and MarTech tools

    .

📌 Analytics, Reporting & Growth

  • Track and analyze performance using GA4, dashboards, and data tools.
  • Present regular insights to leadership with clear

    growth and optimization plans

    .
  • Stay updated with digital trends, AI tools, and emerging education marketing practices.


🎓 Desired Candidate Profile

  • 10+ years

    of experience in digital marketing, with

    5+ years in leadership role

    .
  • Strong experience in

    education / university / ed-tech marketing

    (preferred).
  • Proven success in

    admissions-focused digital growth and brand building

    .
  • Deep expertise in performance marketing, SEO, content, social, analytics, and MarTech.
  • Strategic thinker with

    hands-on execution capability

    .
  • Excellent communication, leadership, and stakeholder management skills.


🌟 Why Join Mind Power University?

  • Opportunity to

    build and scale a national education brand

    from the ground up.
  • High-impact leadership role with

    complete ownership and autonomy

    .
  • Work in a purpose-driven environment focused on innovation and transformation.
  • Competitive compensation aligned with experience and impact.


Apply Now


+91-9258065645 / 9212263645


🔗 Visit us: www.mindpoweruniversity.ac.in


📅 Application Deadline: Open until filled


💡 Join Mind Power University — Where Knowledge Meets Innovation.

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