Digital Marketer

We are looking for a data-driven Digital Marketer with expertise in performance marketing, SEO-driven content strategy, and social media growth. The ideal candidate should have a proven track record of planning, executing, and optimizing campaigns to drive measurable ROI .

Performance Marketing

• Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other digital platforms.
• Drive measurable results in *lead generation, conversions, CAC reduction, and ROAS improvement.
• Conduct A/B testing, audience segmentation, and funnel optimization to enhance performance.
• Monitor, analyze, and report campaign KPIs (CTR, CPC, CPA, ROAS) and make data-backed recommendations.

SEO & Website Content

• Develop and execute an SEO strategy to improve organic traffic, keyword rankings, and domain authority.
• Optimize website structure, landing pages, and content for *search visibility and conversion rate improvement (CRO).
• Collaborate with content creators to build SEO-friendly blogs, product pages, and resources that generate measurable organic leads.
• Track and report progress using tools like Google Analytics, Search Console, SEMrush/Ahrefs.

Social Media Presence & Brand Growth

• Manage and grow social media presence across LinkedIn, Instagram, Facebook, and other relevant channels.
• Create and execute a content calendar aligned with brand goals and campaigns.
• Monitor engagement rates, follower growth, and reach while optimizing content for maximum impact.
• Run social media ads to boost brand visibility and lead generation.

Qualifications & Skills

• 1–3 years of experience in digital marketing with a strong focus on performance marketing and SEO.
• Hands-on experience with *Google Ads, Meta Business Suite, LinkedIn Campaign Manager.
• Proficiency in Google Analytics, Search Console, SEMrush, Ahrefs, or similar SEO tools.
• Strong analytical skills to turn data into actionable insights.
• Creative mindset with the ability to craft compelling content and campaigns.

KPIs for Success

• Improvement in ROAS, CTR, and lead-to-conversion ratio.
• % Growth in organic traffic, keyword rankings, and domain authority.
• % Increase in social media engagement and followers.
• Reduction in CPC, CPA, and overall customer acquisition cost.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month