Job
Description
Job Purpose: Lead National Key Account Manager - Modern Trade is responsible for leading and managing national-level key accounts, with a focus on driving business growth, enhancing customer relationships, and delivering sales objectives through strategic planning and execution. The role ensures operational excellence, store-level performance, and adherence to commercial controls and profitability. Position : Lead NKAM-Modern Trade Designation: DGM /GM Department : Sales-MT Reporting Manager : VP Location : Mumbai Thane Key Responsibilities: Strategic Sales Planning -Develop long-term sales strategies aligned with the organizations vision, historic performance, future projections, and customer expectations. Channel Expansion & Development -Identify and on board new channel partners across India while nurturing and expanding existing key accounts to drive scale and reach. Business Planning & Execution - Formulate and implement the annual business plan with clear targets in volume, profitability, customer growth, and store performance. Ensure consistent growth over the previous year. Performance Monitoring & Corrective Actions -Track key metrics against defined targets. Identify performance gaps and drive corrective measures to improve output and efficiency. Account Profitability & SKU Evaluation - Analyze SKU and account-wise profitability regularly. Address underperformance and propose actions to meet financial goals. Retail Operations & SOP Implementation - Drive seamless execution by defining and enforcing standard operating procedures related to delivery, merchandising, customer acquisition, and in-store execution. Commercial Governance -Ensure end-to-end accountability of ledgers including Debit Notes, Credit Notes, C-Forms, discount tracking, and reconciliations. Merchandise & Inventory Management -Ensure optimal inventory turns for each seasons merchandise and manage iterations effectively to avoid overstocking or obsolescence. Competencies & Skills Required: Technical Know-how: Product & Process Knowledge, Market & Competitive Intelligence. Strategic Thinking: Strong analytical and planning skills. Negotiation & Networking: Effective communication and relationship-building skills. Demonstrated success in driving national MT business and managing key modern retail chains. Key Interactions: Internal: NSM, RSM, ASO, Brand Staff, Marketing, HR, Category, E-commerce, Finance, IT, S&D team. External: Store Managers, Department Managers, Retailers, Vendors, Distributors, Warehouses, Factories. Management: HOD and Senior Leadership. Educational Qualification: Degree: MBA /PG must. Experience: Minimum 12-15 years of relevant experience in Modern Trade/Key Account Management, preferably in Textile, FMCG, Retail or FMCD Key Competencies Strategic Innovative Thinking Stakeholder Management Collaboration and Teamwork Results Orientation
