Creative Strategist

About the Role

We are looking for a Creative Strategist who can shape and drive our brand’s storytelling on Instagram and YouTube. If you’re someone who knows how to make content trend, understands what works with students, and can script content that builds both engagement and brand presence, this is the role for you.

What You’ll Do

• Develop 

  content strategies

   that align with brand objectives and resonate with our audience.
• Create 

  concepts, scripts, and storylines

   for Instagram reels, shorts, and YouTube videos.
• Plan and position the brand across digital platforms to 

  maximize engagement and follower growth

  .
• Research and track 

  trends, memes, and viral formats

  , and integrate them into our strategy.
• Collaborate with designers, editors, and video creators to bring your ideas to life.
• Analyze performance metrics and optimize strategies for 

  reach, relevance, and retention

  .

What We’re Looking For

• Strong understanding of 

  Instagram and YouTube ecosystems

  , audience behavior, and content formats.
• A 

  creative thinker

   with sharp storytelling instincts and scriptwriting skills.
• Ability to 

  spot trends early

   and turn them into impactful campaigns.
• Energetic and experimental

Nice to Have

• Prior experience in creative strategy, social media management, or brand building.
• Familiarity with 

  analytics tools

   and data-driven decision-making.

Why Join Us?

• Work in a 

  dynamic, fast-paced environment

   where creativity drives impact.
• Freedom to experiment and shape the brand’s voice.
• Be part of a team that’s passionate about building something big.