Creative Copywriter

About AxlrData:

AxlrData is a Creative and Tech studio. We are pioneers in business transformation. Unlike other firms, we don't just solve problems; we reimagine them. Our solutions span across Content creation, Performance Marketing, SEO, UX/UI Design, Video Production, Photography, Technology Services, Product Development, and Brand Building.

What sets us apart is our deep integration into our clients' teams. We don't just collaborate; we think, brainstorm, and solve problems alongside you. Our expertise in business language and strategy ensures that every solution is not only impactful but also seamlessly integrated into your operations.

At AxlrData, we understand that brand experience is paramount. It's not just about creating impressions; it's about crafting memorable, measurable customer experiences that drive lasting preferences and performance.

Job Summary:

As a Copywriter, you'll create clear, creative, and compelling content across marketing channels. You'll maintain brand voice consistency, conduct audience research, collaborate cross-functionally, and ensure the accuracy of all communications. Your focus on creativity will contribute to effective, integrated campaigns that resonate with our audience and align with industry standards.

Role and Responsibilities:

• Develop clear, concise, and creative copy for diverse marketing materials such as advertisements, social media posts, website content, email campaigns, brochures, press releases, and product descriptions.
• Maintain consistency in brand voice and messaging across all platforms to uphold a strong brand identity and resonate with the target audience.
• Creating monthly calendars for the brands every month in collaboration with the client servicing team.
• Conduct comprehensive research to understand the target audience, industry trends, and competitor strategies to enhance the effectiveness of your copy.
• Collaborate with the marketing team, designers, and stakeholders to create cohesive and integrated marketing campaigns that effectively convey the intended message.
• Proofread and edit copy to ensure accuracy, adherence to brand guidelines, and alignment with campaign objectives.
• Participate in brainstorming sessions to generate content ideas, themes, and strategies for upcoming campaigns.
• Stay updated on industry trends, emerging technologies, and best practices in copywriting and marketing to continuously improve the quality and impact of our content.

Qualifications:

• Bachelor's degree in Advertising or equivalent practical experience.
• Minimum 2 years of copywriting experience in the F&B and D2C brands.
• Excellent written and verbal communication skills.
• Highly organized with exceptional attention to detail.