Creative Copywriter

2 - 6 years

0 Lacs

Posted:17 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Copywriter at AxlrData, your role involves creating clear, creative, and compelling content across various marketing channels. You will be responsible for maintaining brand voice consistency, conducting audience research, collaborating cross-functionally, and ensuring communication accuracy. Your focus on creativity is crucial for contributing to effective integrated campaigns that resonate with the audience and align with industry standards. Key Responsibilities: - Develop clear, concise, and creative copy for diverse marketing materials such as advertisements, social media posts, website content, email campaigns, brochures, press releases, and product descriptions. - Maintain consistency in brand voice and messaging across all platforms to uphold a strong brand identity and resonate with the target audience. - Create monthly calendars for brands in collaboration with the client servicing team. - Conduct comprehensive research to understand the target audience, industry trends, and competitor strategies to enhance the effectiveness of your copy. - Collaborate with the marketing team, designers, and stakeholders to create cohesive and integrated marketing campaigns that convey the intended message effectively. - Proofread and edit copy to ensure accuracy, adherence to brand guidelines, and alignment with campaign objectives. - Participate in brainstorming sessions to generate content ideas, themes, and strategies for upcoming campaigns. - Stay updated on industry trends, emerging technologies, and best practices in copywriting and marketing to continuously improve the quality and impact of content. Qualification Required: - Bachelor's degree in Advertising or equivalent practical experience. - Minimum 2 years of copywriting experience in the F&B and D2C brands. - Excellent written and verbal communication skills. - Highly organized with exceptional attention to detail.,

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