Content Writer

NOTE: This is a full time role and is based out of Gurugram. Pls apply only if you are based out of Gurugram or can relocate to Gurugram.

Role: Content Writer

Responsible to : Content Head

Experience : 1-3 Years of full time experience in content writing/copy writing

Important Shortlisting criterion:

• Must have relevant experience in writing content for SEO.
• Should have an ability to create topical content with speed, short turn-around-time.
• Preference : Strong work ethic and proven proficiency in content writing & SEO writing.

Responsibilities

Core areas of responsibility include

• SEO writing
• Video scripting, copywriting and building original content programming
• Ability to move with fast turnaround time and creatively in a fast-paced, timeline-driven environment
• Produce engaging content that adheres to the brand’s content style guidelines & guardrails
• Improve CTR% with compelling copies
• Write error free copies, proofread & fact check with good accuracy

Expectations from the Role

• Should be a strong SEO writer
• Multimedia talent (listicles, videos, reels)
• Proven ability to Move at speed to catch key topical moments & create content in various formats
• Keenness to learn the nuances of data & measurement
• Identify & Collaborate with various individuals and players to increase content distribution
• Ideate, write, edit & publish content daily

Relevant Qualification

• Must have strong knowledge of SEO
• Strong writing skills with an impeccable command over grammar
• Graduate/Post Graduate in any field
• 2- 4 years of full time experience in content writing/copy writing
• High energy and drive to work
• Effective communication skills
• Ability to manage multiple projects simultaneously within the team and with other departments
• Good at catching trends, moment marketing and fact checks

Why should you join?

You should join if you are ready to play a pivotal role for a purposeful startup with a mission to support parents to do what is right for their child. Join if you would like to take the #1 Parenting App of India to newer heights with your work ethic and dedication. You are the one if you have proven success in creating digital content across formats - SEO/trending listicles, crisp copies, videos, Live Shows, infographics, picture stories, motion videos, memes. You should join if you have a deep interest in working with a closely knit, fun loving and purpose driven team and if you have the confidence to engage a large parents' base of parents across child-age-groups.

What we're looking for:

• High energy & passionate individual with relevant experience in SEO Content.
• Understanding of social media and video content is a HUGE plus.
• Would be good if you have worked in a Digital startup/community/content writing agency or an online content platform.
• Ability to work in a highly charged environment, who can think on their feet, understand & leverage topicality, optimise content for social, SEO and move fast.
• Growth & Abundance mindset
• Desirable but not must - Experience with Mobile app content

About Parentune

Parentune is a Prompt & verified Helpline for Parents. We are the only Platform that provides trustworthy advice to parents within minutes, 24x7. Parentune empowers this through a combination of its verified parents' community, Comprehensive & verified Content & Courses, relatable Content for parents & its proprietary Technology & empaneled Doctors & Experts.

We solve 96% of parents’ concerns in under 45 min & 30% in less than 3 minutes. Parentune is the most loved and #1 Parenting APP in India for more than 5 years now, rated 4.9/5 on Android Playstore & 5/5 on Apple App store. Among other notables, parentune has been featured by Google as an Indian APP with global potential, recognised as a Nasscom Emerge 50 Technology Startup, awarded by Business World as a Technology company to watch out and is one of the very few Indian Tech startups to be recognised by Wall Street Journal as a Global Startup Showcase.

More about Parentune here:

https://www.parentune.com/