Content Writer

Greetings of the day!

Please find a detailed job description for the role of Content Writer.

About Appitsimple Infotek

Established in 2014, we, Appitsimple Infotek, are an Ahmedabad-based IT firm with an impressive portfolio of IT solutions, including CallHippo – a virtual phone system, and SoftwareSuggest – a software recommendation platform.

We boast a dedicated workforce of 160+ employees from diverse backgrounds and domains, consistently striving to develop IT solutions that significantly benefit businesses. Moreover, our commitment lies in fostering an employee-friendly and rewarding workplace, ensuring both professional and personal growth for our employees.

To know more: https://appitsimple.com/

Job Title: Content Writer

Location: Ahmedabad
Experience: 1–3 Years

About the Role:

We are seeking a talented and detail-oriented Content Writer to join our content team. The ideal candidate will be responsible for producing high-quality, engaging, and SEO-optimized content across multiple formats. You should be able to write clearly and concisely, adapt your tone according to the target audience, and meet content deadlines consistently.

Key Responsibilities:

• Conduct in-depth research on industry-related topics and trends
• Write original, clear, and engaging long-form content (1500–2000 words/day)
• Create content for blogs, landing pages, product pages, and marketing materials
• Edit and proofread content to ensure accuracy, clarity, and grammatical correctness
• Update and optimize existing content to align with SEO and performance goals
• Identify credible sources and analyze competitor content for gaps and opportunities
• Incorporate keywords naturally, avoiding keyword stuffing
• Ensure content follows a consistent structure, tone, and brand voice
• Collaborate with internal teams for briefs, feedback, and project timelines
• Manage multiple content assignments and deliver them on time

Required Skills:

• Strong research and analytical abilities
• Excellent English writing and communication skills
• Understanding of content strategy, blog structure, and digital writing best practices
• Familiarity with keyword optimization and basic SEO principles
• Ability to adapt tone and messaging based on the audience
• Comfortable working with content deadlines and managing multiple tasks
• Eye for detail, grammar, and consistency
• Experience updating old content to enhance SEO results

Tools & Technologies:

• Grammarly
• Google Workspace (Docs, Sheets, Drive)
• Plagiarism Checker
• SurferSEO (optional)
• Ahrefs (optional) Perks of Working with Us!· 5-day Workweek· Uncapped Performance-Based Incentives· Reward & Recognition Programs· Annual Company Retreats· Employee Referral Rewards

Job Type: Full-time

Application Question(s):

• Total Years of Experience?
• Current CTC?
• Target Market or Audience?
• Which content format you have worked on?
• Willing to based in Ahmedabad?

Work Location: In person