Content Marketing Executive

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Role Overview

Content Marketing Executive

Key Responsibilities

• Plan, develop, and execute content marketing strategies aligned with company objectives.
• Create high-quality, SEO-friendly content for websites, blogs, social media, and email campaigns.
• Conduct research to produce original and relevant content on industry trends.
• Collaborate with design, SEO, and marketing teams to deliver impactful campaigns.
• Monitor content performance using analytics tools and optimize for better results.
• Repurpose content into multiple formats such as infographics, videos, and carousels.
• Maintain brand voice and ensure content accuracy across all channels.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• Minimum

  2 year

  of experience in content creation, digital marketing, or a similar role.
• Strong written and verbal communication skills in English.
• Understanding of SEO principles and keyword optimization.
• Experience with social media management tools and content analytics.

Preferred Skills

• Basic knowledge of graphic design tools (e.g., Canva, Adobe Photoshop).
• Understanding of paid social media campaigns.
• Ability to write video scripts and knowledge of basic editing tools.