Content Manager / Social Media Lead

Requirements

Key Responsibilities

• Plan, create, and schedule daily posts across Facebook, Instagram, LinkedIn, and Google Business
• Develop content calendars, captions, and short-form scripts for videos and ads
• Collaborate with graphic designers and media buyers to align visuals and messaging
• Maintain consistent brand voice, tone, and design across all digital channels
• Write clear, high-performing copy for posts, ads, and web content
• Track engagement metrics and optimize based on data
• Coordinate with the Community Manager for review responses and engagement boosts
• Oversee content archives and asset management
  

Skills & Qualifications

• 4-7 years of experience in content or social media management (U.S. audience preferred)
• Excellent English writing and storytelling skills
• Deep understanding of social media algorithms and engagement trends
• Experience managing content calendars and multi-channel publishing
• Proficiency with Canva / Adobe Creative Suite (for light design edits)
• Highly organized, detail-oriented, and consistent
  

KPIs

• Consistent posting schedule (daily)
• Engagement rate and follower growth
• Content quality, clarity, and consistency
  

Ideal Candidate