Posted:18 hours ago|
Platform:
On-site
Full Time
1. Develop original content for product websites (preferably learning products), blogs, social media, email campaigns, presentations, and other digital assets.
2. Edit, proofread, and revise existing content to ensure clarity, accuracy, and consistency with brand guidelines.
3. Collaborate with marketing, design, and subject matter experts to align content with strategic objectives and audience needs.
4.Conduct research on industry trends, competitors, and audience preferences to inform content strategy and creation.
5. Optimize content for SEO and accessibility, incorporating relevant keywords and best practices.
6. Manage and update content calendars to ensure timely delivery of materials.
7. Monitor content performance using analytics tools and adjust strategies as needed to maximize engagement and effectiveness.
8. Maintain a consistent tone, style, and voice across all platforms in accordance with brand standards.
Tata Consultancy Services
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