Chef cum Sales Executive

Job Title: Chef cum Sales Executive

Role Overview

We are seeking a dynamic and results-driven Chef cum Sales Executive with a passion for both culinary arts and business development. The ideal candidate will serve as a brand ambassador, leveraging their culinary expertise to demonstrate our product portfolio, build strong client relationships, and drive sales within the HoReCa and institutional sectors. This role requires excellent communication skills, a proactive sales approach, and the ability to inspire clients through creative food applications.

Key Responsibilities – Chef cum Sales Executive

• Lead live cooking demonstrations, product tastings, and training sessions to showcase product applications.
• Engage key decision-makers (chefs, purchase managers, F&B directors) to drive sales and achieve revenue targets.
• Develop and manage a sales pipeline to achieve and exceed monthly targets within the assigned territory.
• Create customized recipes and innovative culinary solutions to meet diverse client requirements.
• Identify and secure new business opportunities across the HoReCa, QSR, and institutional sectors.
• Cultivate and maintain strong client relationships, serving as a trusted culinary advisor.
• Collaborate with internal R&D and marketing teams to support new product launches and promotional campaigns.
• Provide expert technical support and guidance to clients on optimal product usage and application.
• Monitor and report on market trends, competitor activities, and client feedback to inform business strategy.
• Maintain accurate records of all sales activities, client interactions, and sampling in the company CRM.

Eligibility Criteria – Chef cum Sales Executive

• Degree or Diploma in Culinary Arts or a related field.
• Minimum 2-3 years of experience as a professional chef; prior experience in B2B food sales is highly desirable.
• Strong understanding of culinary techniques, flavor profiles, and food service industry (HoReCa) operations.
• Excellent communication, presentation, and relationship-building skills.
• Results-driven with a proven ability to manage a sales territory and meet targets.
• Proactive, self-motivated, and able to work independently.