Category Growth & Marketing Strategy Manager

We’re Hiring | Category Growth & Marketing Strategy Manager

📍 Location: Mumbai

🕒 Experience: 5–8 Years | Full-time

We’re looking for a Category Growth & Marketing Strategy professional to design and drive growth plans for all categories. This role will blend strategic thinking, marketing creativity, and cross-functional collaboration to deliver business impact.

🔍 What You’ll Do

Build annual category growth plans, breaking them into quarterly & monthly execution roadmaps.

Understand consumers for each category and generate insights to acquire new users & grow segments.

Develop and execute marketing strategies in collaboration with e-commerce & marketing teams.

Own the user journey—onsite & offsite—working closely with site and creative teams.

Identify category drivers, create consumer-first plans, and champion deep category understanding.

Launch 360° campaigns for key brands, including import & global store brands.

Translate trends, brand priorities, and business intelligence into actionable plans.

💡 What We’re Looking For

A first-principles thinker with a creative problem-solving mindset.

Strong business acumen and ability to turn data into actionable insights.

Proven project management and cross-functional leadership skills.

Excellent communication & influencing skills with senior stakeholders.

Self-starter who spots opportunities for growth & category development.

Relationship builder who thrives in collaborative environments.

✅ Preferred Background

Brand building experience in FMCG or e-commerce.

Exposure to commercial planning or site merchandising.

5–8 years of experience in marketing, category growth, or strategy roles.

Connect-Saumya@skyleaf.global