About the Role: We are seeking a results-oriented Google Ads Specialist - PPC Specialist with a proven track record in the travel domain , specifically with expertise in generating high-quality call inquiries for flight sales within the US . You will be responsible for developing, managing, and optimizing targeted Google Ads campaigns designed to drive direct customer calls and maximize flight bookings for these key markets. Key Responsibilities: Develop, manage, and optimize Google Ads campaigns specifically focused on driving call inquiries for flight sales across Search, and potentially Display & YouTube, targeting the US markets. Conduct in-depth keyword research relevant to flight bookings, popular US destinations, and travel intent within these regions. Implement and manage effective call extensions with region-specific phone numbers , location extensions, and other relevant ad extensions to maximize call visibility within the US . Strategize and implement bidding strategies optimized for call conversions and cost-per-acquisition (CPA) for calls within the US advertising landscape. Oversee Google Merchant Center (if applicable for travel products) and Google Tag Manager for accurate tracking of call conversions and user behavior within the targeted markets. Leverage GA4 to analyze website traffic, user journeys, and call conversion data specific to US users to identify optimization opportunities. Implement robust conversion tracking specifically for phone calls originating from Google Ads campaigns targeting the US. Focus on optimizing the pre-call experience (landing pages with US specific content and phone numbers , ad copy tailored to these audiences) to encourage high-intent inquiries. Monitor, analyze, and optimize campaign performance with a strong emphasis on call volume, call quality, and conversion rates within the US markets. Generate and present detailed performance reports on a weekly and monthly basis, highlighting call metrics and actionable insights for the US and Canada. What We're Looking For: Minimum of 2+ years of hands-on experience in managing Google Ads campaigns, with a demonstrable focus and success in the travel domain, specifically driving call-based conversions for flight sales within the US markets. Proven expertise in setting up and optimizing call-centric Google Ads campaigns targeting US audiences. Strong understanding of keyword research tools and methodologies specific to the travel industry and the nuances of the US and Canadian online search behavior. Experience with implementing and managing call tracking solutions with the ability to differentiate and analyze calls originating from the US within Google Ads and Google Analytics. Familiarity with optimizing landing pages for call conversions, with an understanding of US user expectations and preferences. Strong analytical skills with a keen attention to detail and the ability to interpret call data segmented by US performance to drive strategic decisions. Self-motivated, proactive, and resourceful with a passion for the travel industry and digital marketing, with an understanding of the US online landscape. Shift Timings : US Shift timings

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be working on Adobe Campaign Classic which is a tool where you will use customer data to create, coordinate, and deliver dynamic campaigns that customers actually want - through email, mobile, offline channels, and more. What are we looking for? This role is of SFMC developer. It requires deep technical and working knowledge of Adobe Marketing Automation tool. Would be a client facing role helping them to address Adobe tool specific questions as well as enabling our team to perform discovery sessions for new type of campaigns to use Adobecapability to its potential. due to deep technical nature to the role, profile cannot be slendered.This role is of SFMC developer. It requires deep technical and working knowledge of Adobe Marketing Automation tool. Would be a client facing role helping them to address Adobe tool specific questions as well as enabling our team to perform discovery sessions for new type of campaigns to use Adobecapability to its potential. due to deep technical nature to the role, profile cannot be slendered. Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Analytics & Reporting Designation: Digital Mktg Advisory New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years Language - Ability: English(International) - Proficient What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designEncompasses a set of technologies that enable the process of collecting & analyzing user behavioral activities with different marketing touch points, to reach on a web site or a mobile app with the ultimate aim of enhancing the targeted business goals. It comprises the processes and technologies that enable marketers to evaluate the success of their marketing initiatives, by measuring performance. What are we looking for? Google Ads Digital Marketing Digital Marketing Campaigns Campaign Management Campaign Optimizations Ability to establish strong client relationship Ability to manage multiple stakeholders Commitment to quality Strong analytical skills Detail orientation Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

The Strategy & Consulting Global Network Song Practice | Salesforce Marketing Senior Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Salesforce Marketing Cloud, Marketing Cloud Account Engagement (Pardot) | Level: Senior Manager | Location: Gurugram / Mumbai / Bengaluru /Hyderabad/ Chennai / Pune | Years of Exp: 12+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice- A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Practice of Accenture and works with clients across their marketing, sales, and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Developing Account based marketing programs (ABM) Designing interventions to drive customer acquisition / customer engagement. Managing full spectrum of Marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/Pardot, personalization, CDP etc. Lead and managed at least 2 large transformation programs spanning across multiple geographies. Extensive experience and hands-on role in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Monitoring trends, analyzing data, to optimize marketing campaigns. Identifying marketing process improvement opportunities and re-define the processes. Developing business case for campaign strategies, technology solutions. Solution for large Marketing transformation programs with salesforce marketing solutions. Developing / supporting development of MarTech/AdTech platform technology. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Bring your best skills forward to excel at the role: Hands-on experience of SFMC/ Pardot / Personalization/ CDP / Loyalty etc. Good Consulting experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Exposure to the process of developing capability. Read about us. Blogs Qualifications Your experience counts! Overall experience of 12+ years in designing / managing marketing campaigns with at least 10+ years of hands-on/functional consultant experience in Salesforce Marketing Cloud/ Pardot implementation with deep functional, industry and client facing experience Should be certified in Salesforce Marketing Cloud/Pardot Experience with CRM, Marketing software, Channel integration, Real Time Decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Experience with organizing 1st, 2nd, 3rd party data, segments, and campaign setup. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. Ability to establish and build on working relationships effectively. Experience in managing small / mid-sized teams. Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead project teams. What’s in it for you? An opportunity to work on transformative projects with key G2000 clients. Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/us-en/Careers/capability-network Accenture Global Network | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Assoc Manager Qualifications: Any Graduation Years of Experience: 13 to 18 years What would you do? Is responsible for ensuring the effective governance of offshore delivery operations, focusing on compliance, process adherence, quality assurance, and continuous improvement. This role involves collaborating with various stakeholders to drive efficiency, mitigate risks, and optimize offshore delivery processes within CRM domain.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Problem-solving skills Experience in governance, risk management, or compliance roles. Strong understanding of offshore delivery operations and processes. Excellent analytical and problem-solving skills. Effective communication and stakeholder management skills. Attention to detail and ability to work in a fast-paced environment.to ensure accuracy and functionality. Has good understanding of the end to end CRM domain experience with regards to campaign activation lifecycle from planning to deployment & metric measurement. Knowledge of industry standards and best practices in offshore delivery governance. Experience with process improvement methodologies Familiarity with offshore delivery tools and technologies. CRM Industry Knowledge Roles and Responsibilities: Compliance and Process Adherence:Ensure offshore delivery operations comply agreed operating standards and enforce adherence to established processes and procedures. Quality Assurance:Implement and maintain quality assurance processes to ensure the delivery of high-quality services. Conduct regular reviews to identify areas for improvement. Risk Management:Identify, assess, and mitigate risks related to offshore delivery operations. Develop and implement risk mitigation strategies to ensure smooth operations. Performance Monitoring:Monitor key performance indicators (KPIs) and metrics to track the performance of offshore delivery operations. Identify trends, issues, and improvement opportunities. Stakeholder Management:Collaborate with internal and external stakeholders to ensure alignment and transparency in offshore delivery operations. Provide regular updates and reports to stakeholders. Continuous Improvement:Drive continuous improvement initiatives to enhance the efficiency and effectiveness of offshore delivery operations. Implement best practices and lessons learned. Governance Framework:Develop and maintain a governance framework for offshore delivery operations. Define roles, responsibilities, and processes to ensure effective governance. Documentation:Maintain accurate and up-to-date documentation of governance processes, procedures, and policies. Ensure documentation is easily accessible and understandable. Qualifications Any Graduation

Skill required: Marketing Operations - Braze Customer Engagement Platform Designation: Digital Mktg Advisory Specialist Qualifications: Any Graduation Years of Experience: 4 to 7 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designBraze is email marketing tool, Create cross-channel campaigns easily. The role will be aligned to create/deploy/QA/Develope email campaigns. What are we looking for? Braze Expertise:In-depth knowledge and hands-on experience in configuring and utilizing Braze features, including Canvas, Intelligence Suite, and Liquid. Marketing Automation Experience:Proven track record of successfully implementing and managing marketing automation campaigns, including audience segmentation, journey creation, and analytics. CRM Integration:Experience in integrating Braze with CRM systems (e.g., Salesforce, Microsoft Dynamics) to ensure seamless data flow. SQL:Proficiency in SQL to customize email content, create complex data filters, and perform advanced data manipulations. Team Leadership:Strong leadership skills to guide and mentor a team of Braze developers and administrators. Problem-Solving:Ability to analyze complex technical issues, identify root causes, and propose effective solutions. Communication Skills:Excellent communication and interpersonal skills to collaborate with marketing teams, IT, and other stakeholders Braze Certifications:Relevant Braze certifications, such as Braze certified Marketer or Braze certified Digital Strategist. Web Development:Knowledge of web development technologies (HTML, CSS, JavaScript) to create and customize landing pages and email templates. API Integrations:Understanding of API integration concepts to facilitate data exchange between Braze and other platforms. Data Analysis and Reporting:Proficiency in data analysis and reporting tools (e.g., Tableau, Power BI) to extract insights and present performance reports. Agile Methodology:Familiarity with Agile project management methodologies to drive projects efficiently. Personalization and Segmentation:Experience in creating personalized customer experiences through advanced segmentation strategies. Roles and Responsibilities: Documentation and Training: Create technical documentation, guidelines, and best practices for Braze usage. Conduct training sessions to upskill the marketing and technical teams on Braze functionalities.Stay Updated with Braze Trends: Keep abreast of the latest updates, features, and trends in Braze to suggest innovative solutions and improvements.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, assignments, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document wherever applicable to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Marketing Platform Auto Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? The Channel Activation Specialist is responsible for supporting the execution of channel strategies and ensuring seamless activation across multiple sales and distribution channels. This role focuses on driving customer engagement, optimizing channel performance, and collaborating with internal and external stakeholders to deliver on business objectives. The Channel Activation Specialist ensures that all channel activities align with the overall strategy while maintaining a consistent and high-quality customer experience What are we looking for? Strong understanding of channel activation principles and best practices. Proficiency in CRM tools, data analysis software, and project management platforms. Knowledge of digital marketing techniques and tools. Ability to analyze performance data and generate actionable insights. Budget management and resource allocation skills. Excellent communication and interpersonal skills. Strong organizational and project management abilities. Problem-solving skills with a customer-centric approach. Ability to adapt to dynamic market conditions and changing priorities Collaborative mindset with a focus on teamwork and relationship-building. 3-5 years of experience in channel activation, sales support, or marketing. Experience in managing multi-channel strategies and working with external partners. Familiarity with both digital and traditional activation channels. Proven track record of supporting successful campaigns and initiatives Roles and Responsibilities: Support the implementation of channel plans, ensuring alignment with overarching business strategies and customer needs. Collaborate with marketing and sales teams to launch and monitor promotional campaigns and initiatives within the designated channels. Track and analyze channel performance metrics, providing actionable insights to enhance effectiveness and efficiency. Partner with internal teams, external vendors, and distributors to ensure successful activation of channel programs. Manage resources, budgets, and timelines effectively to ensure the smooth execution of channel activities. Gather feedback from customers and partners to identify areas of improvement and innovation in channel execution. Provide guidance and training to channel partners to ensure alignment with brand and operational standards. Ensure all channel activities adhere to regulatory requirements and organizational policies Qualifications Any Graduation

Skill required: Marketing Operations - Content management Designation: Digital Content Management Assoc Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designThe Content Management team focuses on organizing, categorizing, auditing and publishing content and information with the help of specific tools and channels, for use by different groups and individuals. They are also responsible for auditing and ensuring quality of online content by flagging risks and providing clear feedbacks on errors. The team is responsible for managing the content on websites, social media pages, email campaigns, and responses. What are we looking for? ?Understanding client requirements for multichannel Campaign/content and cascading tasks to content authors/art workers etc. Managing and triaging tickets to relevant teams as per agreed timelines?Ensuring Standards and Data Privacy Compliance for every Campaign?Maintain high quality standards for the campaign delivery and ensure timelines are met with Quality ?Execute Projects in line with project management principles of Communication, Stakeholder management, Risk & Issue Management etc. Ensure Process, Metrics & Reporting compliance for every Campaign throughout the various stages of campaign journey & delivery?Ability to prioritize tasks and complete assignments?Bachelor's degree, willing to work across different shift?Excellent Communication Skills?Managing and triaging tickets to relevant teams as per agreed timelines?Experience with digital marketing background, project management skills and exposure in managing international clients preferred?Should have experience on working on "Work orchestration" platforms like JIRA, Workfront, D365 etc?Understands the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform , eCommerce, SEO, mobile marketing?Experience on campaign and content management platforms will be added advantage?Any certification in Project Management skills will also be an added advantage?Highly organized, detail oriented, and results focused. Should be proactive?Must have an ability to effectively handle tight deadlines and multiple projects?Managing client expectations with regards to quality and timelines?Working with different teams to get the project completed by meeting the required quality standards?Experience in handling Microsoft Office production (Excel, PowerPoint, Word, Project)?Quick learner and ability to highlight risks and issues?Ability to honor commitments and deadlines on assigned tasks Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor or team leads Generally interacts with peers and/or management levels at a client and/or within Accenture The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts ?Will be responsible for demand management and scope management?Compliance and regulatory requirements adherence?Co-ordinate with various stakeholders for multiple projects simultaneously?Timely & appropriate communication to all stakeholders. Provide support to the onshore team?Constantly update campaign status to stakeholders and red flag if there are any issues?Proactively create mitigation and action plans to resolve risks, issues and align them with stakeholders. Create, maintain and communicate project plans, revise them as appropriate to meet changing needs and requirements of the Marketing team?Manage status meetings, updates. Share Minutes of Meeting promptly?Lead Business discussions and manage client expectations on the project and is able to negotiate/align on plans?Follow ups with Marketing Manager for the required feedback/approvals?Suggest improvement ideas to current processes based on developed expertise?Participate in team initiatives and actively contribute to team success Qualifications Any Graduation

Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Marketing Platform Auto Analyst Qualifications: Any Graduation Years of Experience: 3 to 6 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages. What are we looking for? Proficiency in HTML:Strong knowledge of HTML coding, including the ability to hand-code responsive emails that render correctly on various devices and email clients. Marketing platform experience:Experience in working with Salesforce Marketing Cloud (SFMC) or a similar marketing automation platform for building and deploying email campaigns. Email Testing:Familiarity with email testing tools and techniques to identify and address rendering issues across different email clients and devices. Quality Assurance:Excellent attention to detail and the ability to perform thorough quality checks on email content to ensure accuracy and functionality. Problem-Solving:Strong troubleshooting skills to diagnose and resolve technical issues related to email rendering and coding. CSS and JavaScript:Basic knowledge of CSS (Cascading Style Sheets) and JavaScript for enhancing email templates with interactivity and dynamic elements along with knowledge of personalization scripting like AMPscripts, Server-side Java script etc. Email Design:Understanding of email design principles and the ability to create visually appealing and engaging email templates. Marketing Automation:Familiarity with marketing automation concepts and strategies to optimize email campaigns and customer journeys. Coding Best Practices:Knowledge of coding best practices, email deliverability, and anti-spam measures to ensure optimal email performance. Roles and Responsibilities: HTML Coding: Create, modify, and test HTML templates and email content in Marketing Automation platforms like Salesforce Marketing Cloud. Adobe etc. to ensure they display correctly and consistently across various email clients and devices.Quality Assurance: Perform thorough quality checks on email templates, dynamic content, and landing pages to verify the accuracy of content, links, and dynamic personalization.Email Rendering: Troubleshoot and fix rendering issues that may occur in different email clients (e.g., Outlook, Gmail, Apple Mail) and various devices (desktop, mobile, tablets)..Email Testing: Conduct comprehensive testing of email campaigns, including A/B testing, to optimize deliverability and engagement.Compliance and Best Practices: Ensure email campaigns adhere to email marketing best practices, data privacy regulations, and anti-spam laws.Collaboration: Work closely with the project manager and development teams to implement email templates and troubleshoot technical issues.Documentation: Maintain detailed documentation of email templates, coding guidelines, and QA processes to ensure consistency and knowledge sharing within the team.Continuous Improvement: Stay up to date with the latest trends, technologies, and email marketing best practices to continually improve the quality and effectiveness of email campaigns.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Supply Chain Digital Strategy CoE " | CoE | Overall supply chain Find endless opportunities to solve our clients toughest challenges, as you work with exceptional people, the latest tech and leading companies across industries. Practice:Supply Chain and Operations, Industry Consulting, Capability Network I Areas of Work: Sales, Supply chain digital transformations and operations experience - Digital Core SC Digital Strategy CoE | Level:Senior Manager | Work Location: Tokyo, Hiring for Accenture strategy India. | Years of Exp:13+ years Supply chain functional consulting experience is must . (overall understanding of other supply chain platforms is best to have) Japanese language bilingual having an experience of Japanese business culture with intensive experience on working with Japanese people Explore an Exciting Career at Accenture Are you an outcome-oriented problem solver Do you enjoy working on transformation strategies for global clients Does working in an inclusive and collaborative environment spark your interest Then, Accenture Strategy and Consulting is the right place for you to explore limitless possibilities. As a part of our Supply chain and operations practice, you will help organizations reimagine and transform their supply chains for tomorrow"with a positive impact on the business, on society and on the planet. Together, let's innovate, build competitive advantage, improve business, and societal outcomes, in an ever-changing, ever-challenging world. Help us make supply chains work better, faster, and be more resilient, with the following initiatives: Drive business assessment, advise clients on digital transformations of a Supply Chain by introducing a functionality SAP, IBP, Ariba, Oracle, MS etc and new features available in the market , share and shape implementation options to overcome current challenges and optimize key business processes. Advice clients on implement engagements using a deep knowledge of a supply chain using Supply Chain capabilities. Good at selling , helping Accenture Strategy, India to develop business opportunities in Japan market. Good understanding of a Japanese business culture which can help collaborating with Accenture Japan Leadership and consulting teams. Manage sales and o verall sales related activities Partner with leadership in expanding opportunities with existing clients through proactive identification of pain points and innovative solutioning , Responsible for building and nurturing pipeline of sales opportunities aligned with Accenture strategy India team F ocusing on selling and prospecting SAP and other ERP solutions D rive digital and high-quality customer engagement by using Accenture Assets, PoV and tool . Support , cooperate and collaborate with Accenture India team for resources staffing from India to Japan market Align with Indian and Japanese leadership for most effective business development planning and execution Generate and qualify leads through proper means (cold calling, phone campaigns, email actions, etc.) in alignment with management Pass qualified leads to Sales resource for opportunity management and execution Regularly review lead pipeline and progression Support Accenture's pursuits related to SAP and other solution opportunities by assisting proposal drafts, supporting sales and delivery cycles. Contribute to knowledge-sharing efforts, reviews and continually improves processes so that the team and firm capture and leverage knowledge. Qualifications Bring your best skills forward to excel in the role: Impeccable team management skills with an ability to engage effectively with multiple stakeholders Ability to solve complex business problems and deliver client delight Strong analytical and writing skills to build viewpoints on industry trends Excellent communication, interpersonal and presentation skills Cross-cultural competence with an ability to thrive in a dynamic environment Your experience counts! MBA or masters degree in industrial engineering , Operations Management, or Supply Chain Management from Tier-1 college is preferred Bachelors degree in Engineering with good academic record 13+ years post qualification 2 + project lifecycle experiences Experience in conducting RFPs, working on business development startegeis , creating business opportunities is must Domain knowledge in Supply Chain Management in the areas of Sourcing and Procurement, Planning, Inventory, Manufacturing & warehousing and logistics processes Priority Skill S ales experience, Overall understanding of Supply chain , Supply Chain digital transformation project experience, Japanese language, Japanese business culture MBA or Masters degree in Industrial Engineering , Operations Management, or Supply Chain Management from Tier-1 college is preferred Bachelors degree in engineering with good academic record

Skill required: Delivery - Marketing Analytics and Reporting Designation: I&F Decision Sci Practitioner Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Data & AIAnalytical processes and technologies applied to marketing-related data to help businesses understand and deliver relevant experiences for their audiences, understand their competition, measure and optimize marketing campaigns, and optimize their return on investment. What are we looking for? Data Analytics - with a specialization in the marketing domain*Domain Specific skills* Familiarity with ad tech and B2B sales*Technical Skills* Proficiency in SQL and Python Experience in efficiently building, publishing & maintaining robust data models & warehouses for self-ser querying, advanced data science & ML analytic purposes Experience in conducting ETL / ELT with very large and complicated datasets and handling DAG data dependencies. Strong proficiency with SQL dialects on distributed or data lake style systems (Presto, BigQuery, Spark/Hive SQL, etc.), including SQL-based experience in nested data structure manipulation, windowing functions, query optimization, data partitioning techniques, etc. Knowledge of Google BigQuery optimization is a plus. Experience in schema design and data modeling strategies (e.g. dimensional modeling, data vault, etc.) Significant experience with dbt (or similar tools), Spark-based (or similar) data pipelines General knowledge of Jinja templating in Python. Hands-on experience with cloud provider integration and automation via CLIs and APIs*Soft Skills* Ability to work well in a team Agility for quick learning Written and verbal communication Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day-to-day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

We are seeking a highly motivated and experienced Marketing and Sales Manager to lead the promotion and sales of our industrial automation products, including PLCs, HMIs, SCADA systems, sensors, VFDs, control panels, and related components. The ideal candidate will be responsible for developing and executing strategic marketing plans, expanding the customer base, and driving revenue growth. Key Responsibilities: Sales: Identify new business opportunities in industrial automation across manufacturing, OEMs, and system integrators. Meet or exceed monthly and annual sales targets. Develop and maintain strong relationships with key clients, channel partners, and distributors. Conduct customer visits, product presentations, and technical discussions. Respond to RFQs, prepare quotations, and lead negotiations through to order closure. Track competitor activities and adjust strategies accordingly. Marketing: Develop and implement marketing strategies, campaigns, and promotional activities to increase brand awareness and product demand. Plan and manage participation in trade shows, exhibitions, and industry events. Create and manage digital marketing campaigns including LinkedIn, YouTube, and Instagram. Collaborate with technical and product teams for marketing collateral like brochures, case studies, and videos. Monitor marketing analytics and report performance metrics. Requirements: Bachelors degree in Engineering (Electrical, Electronics, or related field) or MBA in Marketing/Sales. Minimum 57 years of experience in industrial automation sales/marketing. Strong knowledge of automation products (PLCs, VFDs, SCADA, HMIs, sensors, etc.) Proven track record in B2B sales and developing key accounts. Excellent communication, negotiation, and presentation skills. Proficiency in CRM tools and Microsoft Office. Willingness to travel as needed. Preferred Qualifications: Prior experience working with automation brands like Siemens, Allen-Bradley, Schneider Electric, Mitsubishi, Omron, Delta, Panasonic etc. Experience with digital marketing tools (Google Ads, SEO, email marketing platforms). Familiarity with industrial trends like Industry 4.0, IIoT, and smart manufacturing. Compensation: [Competitive salary + Incentives/Commission + Benefits]

Our most valuable asset is our people . At ZS we honor the visible and invisible elements of our identities, personal experiences and belief systemsthe ones that comprise us as individuals, shape who we are and make us unique. We believe your personal interests, identities, and desire to learn are part of your success here. about our diversity, equity, and inclusion efforts and the networks ZS supports to assist our ZSers in cultivating community spaces, obtaining the resources they need to thrive, and sharing the messages they are passionate about. As a Senior Digital Marketing Associate, you will be a key player in shaping our digital presence and driving our brand's success across multiple channels. You will collaborate with a talented team of cross-functional marketers and our digital agency partners to execute performance marketing campaigns across programs. Your collaborative spirit and meticulous attention to detail will be essential as you manage and optimize campaigns that resonate with our audience and help achieve our business goals. What you'll do Media/Agency Management Execute digital media campaigns to ensure campaigns meet brand objectives and optimize performance to achieve target goals. Closely work with agency to ensure successful delivery and alignment with company goals. Performance Optimization Analyze campaign performance data to identify areas for improvement and implement data-driven optimization strategies to improve campaign performance. Implement A/B and multivariate testing to refine ad copy, creatives, and targeting strategies for maximum impact. Platform Expertise Execute LinkedIn, Meta, Programmatic (Demandbase) and Google Ads. Collaborate with internal stakeholders to ensure alignment with business objectives. Budget Management Optimize campaign budgets to ensure maximum ROI. Execute campaigns to drive lead generation, website visits, and awareness by utilizing data and improve ROI. Collaborative Stakeholder EngagementWork hand-in-hand with internal stakeholders to deliver campaigns on time and in accordance with campaign objectives. Respond promptly to campaign inquiries across the team to ensure everyone is aligned on expectations. Ensure quality across all deliverables. Data-Driven InsightsAnalyze campaign performance data (such as impressions, clicks, conversions, etc.) and competitive intelligence to provide actionable insights and recommendations for continuous improvement. Report on outcomes & insights to improve campaign performance. Competitive AnalysisConduct thorough research and analysis of competitors to inform and refine our paid campaign strategies. What you'll bring 4-6 years of experience in performance marketing, digital campaign management, or a related field. Experience working in a large, global organization is a plus. A degree in marketing, digital technologies, or a related field, with a strong academic record. Proven experience in LinkedIn ads, Google ads and programmatic (Demandbase) ads and campaign management, either directly or through agency collaboration. Familiarity with digital ad formats, including display, native, and video Strong analytical and problem-solving skills, with the ability to interpret data to drive informed decisions. Excellent communication and project management skills, with the ability to work collaboratively with internal stakeholders and agency partners. Motivation and initiative to continually improve campaign effectiveness. Obsessive attention to detail. Solid use of MS Excel, PowerPoint, and Word. Exceptional written and verbal communication skills. Ability to flex schedule to collaborate with US team members during evening hours. Perks & Benefits ZS offers a comprehensive total rewards package including health and well-being, financial planning, annual leave, personal growth and professional development. Our robust skills development programs, multiple career progression options and internal mobility paths and collaborative culture empowers you to thrive as an individual and global team member. We are committed to giving our employees a flexible and connected way of working. A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections. Travel Travel is a requirement at ZS for client facing ZSers; business needs of your project and client are the priority. While some projects may be local, all client-facing ZSers should be prepared to travel as needed. Travel provides opportunities to strengthen client relationships, gain diverse experiences, and enhance professional growth by working in different environments and cultures.

About the role We are looking for a Digital Campaign Optimization Specialist to join our growing Paid Media Team. In this role you will manage and optimize paid search campaigns in advertising platforms like Google Ads and Microsoft Ads to drive traffic and conversions. This role requires the ability to create and publish landing pages that are aligned to specific keyword themes and optimized for conversion. The ideal candidate will have a strong analytical mindset, excellent communication skills, and a passion for digital marketing. What you’ll do: Day-to-day hands-on management of campaign budgets Manage and optimize paid search campaigns across various platforms to drive traffic and conversions Conduct keyword research and analysis to identify opportunities for campaign improvement Monitor and analyze campaign performance metrics to ensure goals are met, and make data-driven decisions to enhance results Collaborate with marketing teams to develop and implement strategies that align with overall business objectives Staying up to date with industry trends and best practices to ensure campaigns are competitive and effective Create landing pages that are optimized for conversion, ensuring a seamless user experience and maximizing campaign effectiveness What we’ll want you to have 2 to 5 years of experience with Google Ads and Google Ads Editor Experience with creating and deploying landing pages via platforms such as Leadpages, Unbounce, and Instapage Proficiency in Microsoft Excel Strong attention to detail and organizational skills. Up-to-date knowledge of industry trends and best practices in digital marketing. Able to work flexible hours as required by business priorities Preferred technology experienceGoogle Ads, Microsoft Ads, Instapage, Excel, and Asana experience a plus Stay up to date on everything Blackbaud, follow us on Linkedin, X, Instagram, Facebook and YouTube Blackbaud is a digital-first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.

SikhRI - Sikh Research Institute is looking for Senior Marketing Manager to join our dynamic team and embark on a rewarding career journey. Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Developing and managing the marketing department's budget. Overseeing branding, advertising, and promotional campaigns. Managing the marketing department's staff. Promoting our brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends

STED LLP is looking for Marketing Manager to join our dynamic team and embark on a rewarding career journey. Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Developing and managing the marketing department's budget. Overseeing branding, advertising, and promotional campaigns. Managing the marketing department's staff. Promoting our brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends

Athena is India s largest and fastest growing organization in the premium undergraduate study abroad space. Founded 10 years ago by two Princeton graduates, Poshak Agrawal and Rahul Subramaniam, Athena is headquartered in Gurgaon, with offices in Mumbai and Bangalore, and caters to students from over 15 countries. Athena s vision is to help students become the best version of themselves. Athena s transformative, holistic life coaching program embraces both depth and breadth, sciences, and the humanities. Athena encourages students to deepen their theoretical knowledge and apply it to address practical issues confronting society, both locally and globally. Through our flagship program, our students have gotten into various, universities including Harvard University, Princeton University, Yale University, Stanford University, University of Cambridge, MIT, Brown, Cornell University, University of Pennsylvania, and University of Chicago , among others. Our legacy as pioneers in the study-abroad process, coupled with a creative, open environment and professional growth opportunities, makes Athena a perfect place for those looking to build a lasting career in education. Skills Exceptional writing skills (Long form) Multi-Dimensional Creative ability - Stories, Essays, Scripts, etc. Excellent Communication skills Client management Responsibilties Drive the essay process of students by understanding students thoroughly, and working with them to translate their brand into an assortment of essays and other facets of the college application Ideate and outline essays with excellent content, structure, and style while ensuring that all drafts are polished and ready for submission to elite universities like Harvard University, Princeton University, Yale University, etc. Guide students with various creative projects spanning theater scripts, book writing, poetry writing Conduct creative workshops that build writing, communication, and other skills in students Support writing for company public relations Support with student counseling Education and Experience Bachelor s/ Master s from top colleges in India and abroad Preferred experience 1+ years in writing/editing

Job Title: Influencer Marketing Executive - Beauty & Luxe Location: Mumbai (Work from Office) Experience: 1-2 Years Industry: Beauty, Skincare, Luxury Lifestyle Type: Full-time About the Role We are looking for a driven and creative Influencer Marketing Executive to join our growing team and help execute high-impact influencer campaigns in the beauty and luxury space. If you have 1-2 years of hands-on experience in influencer collaboration, campaign execution, and brand storytelling-especially in D2C or premium beauty segments-this is your opportunity to thrive in a fast-paced and creative environment. Key Responsibilities - Identify and build strong relationships with influencers in the beauty and luxury segment - Support the planning and execution of end-to-end influencer marketing campaigns - Coordinate deliverables, timelines, and creative approvals with influencers and internal teams - Track, analyze, and report key performance metrics (reach, engagement, conversions) - Stay updated with emerging beauty/skincare influencer trends and platform algorithms - Collaborate closely with marketing, content, and brand teams for campaign alignment - Ensure timely communication and flawless execution from onboarding to post-campaign analysis Requirements - 1-2 years of relevant experience in influencer marketing or campaign management - Solid understanding of beauty, skincare, and luxury consumer trends - Previous experience with D2C brands or high-engagement social media campaigns - Strong verbal and written communication skills- Proficiency with platforms like Instagram, YouTube, and basic analytics/reporting tools - Highly organized, with the ability to manage multiple campaigns simultaneously If you're passionate about beauty, understand the power of influencer storytelling, and are excited to work with luxe brands-we'd love to hear from you!

Key Responsibilities: Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta, YouTube, programmatic platforms, and affiliate channels. Own the paid acquisition funnel drive traffic, installs, conversions, and retention across web and app. Work closely with content and creative teams to develop high-performing ad creatives and messaging strategies. Monitor, analyze, and report on campaign performance ROAS, CAC, CPI, CPL, and other relevant KPIs. Collaborate with analytics and product teams to optimize landing pages, onboarding flows, and user journeys. Manage budgets and allocate spends based on performance metrics and growth objectives. Requirements: 2-6 years of hands-on experience in performance marketing, preferably in a B2C Proficiency in running large-scale campaigns on Meta, Google Ads (UAC), DV360, and other paid platforms.

Role & responsibilities Plan and execute marketing campaigns to promote gold loan services in assigned areas. Conduct regular customer visits , market activations, and liaise with potential customers and local influencers. Organize and manage roadshows, kiosk activities, and community events . Distribute marketing collateral like leaflets, banners, and posters in high-visibility areas. Identify high-potential areas for gold loans based on local demographics and economic activity. Track, analyze, and report on the effectiveness of marketing activities and ROI. Provide product knowledge training, pitch development, objection handling, and field etiquette coaching to branch staff. Track key performance indicators such as leads generated, footfalls to branches, conversions, and campaign costs. Key Skills & Requirements: Bachelors degree in Marketing, Business, or a related field. 3+ years of field marketing experience, preferably in financial services or NBFCs . Strong local market knowledge and excellent interpersonal skills. Proven track record in lead generation and customer acquisition. Interested candidates can share resume at vandana.walia@capriglobal.in

Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together. Responsibilities Managing day-to-day technical relationships with top-tier ad agencies, brands, and media partners Prepping, launching, and maintaining technical aspects of all campaigns Finalize consideration sets, help Analyst/Sr. Analyst to craft RFPs and work with the team to review all proposals from publishers/vendors Lead and oversee Analyst/Sr. Analyst to ensure campaign readiness to launch, campaigns are executed with excellence and plans stay within approved budget Keep abreast of industry trends and assist in knowledge sharing across the team and agency Lead the creation of POVs where necessary of new opportunities and/or vendor updates along with the Manager Assist in reconciliation of discrepant billing issues Serve as an escalation point for Analyst/Senior Analyst to help troubleshoot operational issues Lead by example while developing, motivating, and coaching the Analyst /Senior Analyst. Qualifications A full-time graduate degree (Mandatory) 8 to 10 years of experience in digital campaign management and team supervision Excellent verbal and written communication abilities Attention to detail coupled with exceptional critical thinking and problem-solving skills Proficiency in Microsoft Excel, Word, and PowerPoint Familiarity with Prisma and third-party ad servers (e.g., CM 360, Adform, Flashtalking, etc.) Capability to multi-task, collaborate effectively with teams, and perform under pressure Outstanding time management skills Strong leadership abilities.

To do brand representation for fortune clients and gaining new business. *Training and developing other associates *Marketing Management. *Become better with gaining new skills and transform yourself into a Brand Manager. Required Candidate profile *Dynamic & Hardworking Freshers *Inter-personnel skills and Communication skills *Graduate & Post Graduate Freshers *Freshers willing get trained in all the areas of management *Immediate Starters.

Who are we and what do our customers want?We are a 20+ years young IT company as well as a US-facing full-fledged digital agency. Our core focus is to provide 360 degree marketing solutions to our US based customers which could be from any industry. However, recently our focus has shifted towards providing GTM solutions for SaaS companies. Our customers used to find us through Google, but of late that has shifted towards AI Engines. Customers' prime focus is no longer getting them ranked in Google or just traffic. They want to be found in AI Searches. They want to execute strategies to connect with their targeted ICPs. Their focus is more on generating MQLs and getting ROI on their marketing investment . You could be a right fit if: The above brief resonates with what you have done in your current role. You have some experience and keen interest in AI optimization (AI searches) and content marketing with combined experience of 4-5 years. You have dealt with SEO, Paid Search, Paid Social advertising, Email marketing, curated content generation using AI. You have exposure of dealing with US based customers and have excellent communication skills You are willing to get the strategic as well as execution part without fuss You are a team player You would be preferred if: You are equally good in demand-gen side of marketing, including Hubspot automation, data enrichment. You have experience beyond traditional SEO. You are able to demonstrate ability to leverage Chat GPT, Gemini, Grok, Perplexity and other AI tools for practical usage such as content writing, SM posting, research and documentation You have familiarity with popular SEO Audit & analytics tools, CMS, Site Crawlers, Google Search Console, Chrome plugins, and CRM`s You are reading and upgrading yourself every day. You are research oriented and have strong analytical skills. Education- Any degree in marketing is preferred, not a deterrent. Experience- 4-5 Years

Daily operations of the AR/VR & AI training center, ensure smooth course delivery, and drive student admissions.will also be responsible for maintaining high academic and operational standards while collaborating with faculty and industry experts. Travel allowance

Responsibilities: Assist in planning and executing marketing campaigns (online and offline). Conduct market research to identify trends, customer needs, and competitor activities. Coordinate with design and content teams for promotional materials, advertisements, and social media content. Manage and monitor social media platforms and marketing efforts. Track campaign performance and generate reports with insights and recommendations. Maintain and update marketing databases and CRM tools. Support sales team with marketing collateral and lead generation strategies. Mass Mailing & Cold Calling