3 - 7 years

0 Lacs

Posted:17 hours ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

As a Marketing Campaign Manager at our company, you will be responsible for creating integrated marketing campaigns based on market segments to acquire new customers. Your role will involve supervising the execution, monitoring, and measurement of marketing campaigns to ensure their success. You will also play a key role in training Marketing Associates for the effective implementation of these campaigns. Additionally, compiling regular reports on campaign performance and results, and communicating clear recommendations to your supervisors in a timely manner will be part of your responsibilities. Furthermore, you will be expected to enhance new campaigns using data and feedback gathered from previous projects. Writing and proofreading marketing copy, as well as ideating and creating designs for campaigns, will also be part of your duties. Key Responsibilities: - Create integrated marketing campaigns based on market segments - Supervise the execution, monitoring, and measurement of marketing campaigns - Train Marketing Associates for successful campaign implementation - Compile regular reports on campaign performance and results - Communicate campaign recommendations clearly and timely to supervisors - Improve new campaigns using data and feedback - Write and proofread marketing copy, and ideate & create designs for campaigns Qualifications Required: - Bachelor's degree in communication, digital marketing, or related fields - Prior job experience will be an added advantage - Experience in managing multiple lead generation platforms such as Social, Search, and Programmatic - Knowledge of running various types of campaigns including B2B and B2C, Display, Video, and OTT - Ability to manage several marketing campaigns simultaneously - Good understanding of current marketing trends - Google Ads and/or Facebook blueprint certification required In addition to the above responsibilities and qualifications, the ideal candidate for this role should possess the following skills: - Strong knowledge of Google AdWords, Facebook Ads, and other advertising platforms - Excellent communication and interpersonal skills - Proactive self-starter with a strong analytical and problem-solving abilities Join our team and contribute your expertise to drive successful marketing campaigns that will help us achieve our business objectives.,

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