Campaign Manager

As a Digital Marketing Expert focusing on email marketing within the outsourcing industry, your primary responsibility will be to develop and execute targeted email campaigns aimed at generating leads and enhancing client relationships. You will play a crucial role in creating engaging email content, subject lines, and calls-to-action to increase interaction with our audience. Monitoring and analyzing campaign performance metrics such as open rates, click-through rates, and conversions will be essential in order to refine strategies for optimal results. Additionally, you will be tasked with managing and segmenting email lists to facilitate personalized outreach initiatives. Collaboration with sales and marketing teams to ensure alignment of campaigns with overarching business objectives will also be a key aspect of your role. To excel in this position, you should possess a minimum of 2 years of experience in email marketing specifically within the outsourcing or staffing industry. Exposure to the USA or other international markets is a prerequisite for this role. Proficiency in utilizing email marketing tools such as HubSpot, Mailchimp, or similar platforms is expected. Strong analytical capabilities will be necessary to effectively monitor campaign performance and drive improvements. Familiarity with audience segmentation, A/B testing, and automation techniques will be beneficial in optimizing campaign outcomes. Excellent copywriting skills and clear communication abilities are essential attributes for success in this position.,