Skill required:
Marketing Operations - Campaign Management
Designation:
Campaign Management Sr Analyst
Qualifications:
BTech/BSc/BCA
Years of Experience:
5 to 8 years
Language - Ability:
English(International) - Proficient
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do?
Individual will be responsible to ensure all deliverables for the team are completed with specified quality standards and deployed within timelines ? With your exceptional technical skills, you can configure, operate, administer and develop both simple and complex campaigns ? Individual will be responsible to assist users with Campaign build queries on the tool ? Work with the Onshore and Client team to optimize data model, campaign strategy ? Will be responsible for the Quality of the overall Campaign build ? Ensure progress, issues and agreements are properly documented and acted upon. Follow transactions/issues tracking mechanism and capture all the details required on the tracking tool Lead a team of developers who are working on the same scope of work Role requires UNICA and SQL expertise
What are we looking for?
Bachelor’s degree in business administration, marketing, computer science, management information systems, or related discipline, MBA is preferred ? Proficient on UNICA. Equivalent experience in Marketo, Eloqua, Adobe Campaign, Salesforce Marketing Cloud, Exact Target or similar marketing automation platform may be added advantage ? SQL expertise in query building required ? Good understanding on how Database works which can be leveraged for Email Marketing Programmes is a must. ? Experience in managing data integration and data model with UNICA ? Minimum 7 years of experience on Marketing automation tools, with atleast 3 years on UNICA. ? Minimum 5 years of experience of working on MOS products: particularly Word, PowerPoint, Excel & Outlook.
Roles and Responsibilities:
- In this role you are required to do analysis and solving of increasingly complex problems
- Your day to day interactions are with peers within Accenture
- You are likely to have some interaction with clients and/or Accenture management
- You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments
- Decisions that are made by you impact your own work and may impact the work of others
- In this role you would be an individual contributor and/or oversee a small work effort and/or team
- Please note that this role may require you to work in rotational shifts, BTech,BSc,BCA