Business Development Specialist

Job Overview

The Business Development Specialist is responsible for identifying and engaging high-potential clients through targeted market research and strategic outreach efforts. This role focuses on generating qualified leads, managing the sales pipeline, and collaborating with internal teams to ensure client satisfaction and project alignment. The specialist will maintain client records using CRM tools, stay informed on industry trends, and represent the company at various professional events to enhance visibility and credibility. Experience or familiarity with the marketing, media, or creative production industry is highly valued.

Key Responsibilities

• Conduct in-depth market research to identify high-potential clients, focusing on marketing managers, brand heads, founders and co-founders, and other key decision-makers across industries.
• Develop and execute outreach strategies through LinkedIn, email campaigns, networking, and direct communication to generate qualified leads.
• Craft and present customised proposals, pitch decks, and growth strategies that align with client objectives and brand identity.
• Manage the sales pipeline, from lead qualification to closure, ensuring consistent follow-ups and relationship nurturing.
• Maintain accurate client records and analytics using CRM tools and Excel to track performance, conversions, and opportunities.
• Collaborate cross-functionally with the creative, strategy, and production teams to ensure seamless project alignment and client satisfaction.
• Stay ahead of industry trends and competitor insights to identify new business opportunities and innovative approaches to outreach.
• Represent the company at events, meetings, and networking forums to build visibility and credibility within the marketing and production ecosystem.

Job Type: Full-time

Pay: ₹15,615.01 - ₹52,542.70 per month

Benefits:

• Flexible schedule

Work Location: In person