Business Development & Marketing Associate

CosaNostra Live Entertainment Pvt Ltd is a vibrant live events & entertainment youth company in Gurugram, fostering a dynamic space for artists, brands and audiences to connect and collaborate. Our mission is to create a platform where every talent is celebrated, every interest is valued, and every brand can effectively reach its target audience. With a forte in College Festival management and curation, CosaNostra Live is dedicated to igniting passion and delivering unforgettable moments in a safe haven for expression while embracing diversity and fostering meaningful connections. This full-time on-site role for a Business Development & Marketing Associate at CosaNostra Live entails significant responsibilities. You will be required to identify and understand the College festivals market, IP's, Concerts, and live entertainment culture in India. Additionally, you will be responsible for researching and shortlisting potential clients, festivals, colleges, and connecting with their organizing committees to generate business. Utilizing organic and inorganic modes of communication such as cold calling, cold emailing, social media, and referrals, you will reach out to prospective clients. Your role will also involve understanding their requirements, curating the artist lineup for their festivals, and negotiating with the clients as per their budgets. Monitoring competitor activities and developing strategies to convert potential new clients will be crucial aspects of the position, along with supporting the on-ground coordination team in execution. Qualifications & Skills: - A bachelor's/master's degree in Business Administration, Mass Communication, Marketing, or any related field, with on-ground experience of organizing live events. - Proficiency in New Business Development and Lead Generation skills. - Basic understanding of project management in agile environments. - Strong business sense and communication skills. - Excellent proficiency in using Excel, PowerPoint, and Word. - Exceptional skills in stress management and critical thinking. - Outstanding interpersonal and negotiation skills. - Ability to adapt to a fast-paced and dynamic environment.,