Business Development Manager

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Role Overview

We are seeking an experienced and results-driven Business Development Manager (BDM) with a strong background in IT Services and Digital Marketing Sales. The ideal candidate will be responsible for driving business growth by identifying new opportunities, managing client relationships, and supporting the end-to-end sales cycle. This role is ideal for a motivated professional with a proven track record in IT sales, digital marketing services, lead generation, and client acquisition.

Key Responsibilities

1. Lead Generation & Business Development

• Identify and pursue new business opportunities through cold calling, email campaigns, LinkedIn outreach, Upwork, and professional networking.

• Utilize outreach and automation tools such as Smartlead, PlusVibe, Clay, YAMM for targeted campaigns.

• Conduct market research to identify high-potential segments and generate qualified leads.

2. Client Engagement & Relationship Management

• Build, develop, and maintain strong relationships with potential and existing clients.

• Understand client pain points and business needs to propose tailored IT and digital marketing solutions.

• Conduct client meetings, presentations, and product/service demos.

3. Sales Cycle Support

• Qualify leads and schedule appointments for the sales team or management.

• Assist in preparing sales proposals, pitch decks, and customized solutions.

• Support negotiation and deal-closing processes to ensure successful conversion.

4. Market Insights & Strategy

• Stay updated on IT industry trends, digital marketing strategies, and competitor activities.

• Provide insights to improve sales strategies and enhance lead conversion ratios.

5. CRM & Data Management

• Maintain accurate records of leads, interactions, and sales pipelines using HubSpot CRM.

• Use email verification and data enrichment tools such as Apollo.io, Clay, Gojiberry, Million Verifier to ensure data accuracy.

6. Collaboration & Coordination

• Work closely with internal teams including technical, marketing, and operations for smooth service delivery.

• Coordinate with project teams to ensure client expectations are met and satisfaction is maintained.

Required Skills & Qualifications

• Experience: 3-5 years in IT Sales, Digital Marketing Sales, Business Development, or related roles.

• Lead Generation Expertise: Cold calling, email campaigns, LinkedIn outreach, Upwork communication.

• Technical Knowledge: Basic understanding of SDLC, Trello, programming fundamentals, and OOP concepts.

• Tools Knowledge:

• Outreach & Automation: Smartlead, PlusVibe, Clay, YAMM
• Email Verification & Data Enrichment: Apollo.io, Clay, Gojiberry, Million Verifier
• CRM: HubSpot CRM

• Sales & Communication: Strong communication, persuasion, and relationship-building abilities.

• Client Management: Ability to understand client needs and recommend appropriate solutions.

• Productivity Tools: Google Workspace, MS Office (Word, Excel, PowerPoint), spreadsheets.

• Soft Skills: Time management, problem-solving, team collaboration, and leadership qualities.

• Education: Bachelors degree in Business, IT, Marketing, or related field (preferred, not mandatory).

Nice to Have (Bonus Skills)

• Experience with modern JS frameworks or tech-related discussions.

• Familiarity with Docker or cloud hosting platforms (AWS/GCP).

• Awareness of security protocols and performance optimization tools.

What We Offer

• Competitive salary with attractive performance-based incentives.

• Opportunity to work with innovative IT and digital marketing solutions.

• Professional growth and continuous learning environment.

• Supportive team culture promoting collaboration and excellence.

• Exposure to high-value clients and diverse industry sectors