Business Development Manager (Digital Marketing)

Company Description

MKR Techsoft Private Limited is a leading digital and software solutions provider with a passionate team and a strong global clientele. Renowned for delivering timely, quality-driven, and innovative services, we specialize in web development, custom software, and digital marketing. Our expertise spans across industries like E-commerce, Healthcare, Legal, Finance, IT, and Real Estate. We emphasize a client-first approach to create measurable value, efficiency, and growth for businesses of all sizes. Trust MKR Techsoft Private Limited to be your digital growth partner.

Role Description

This is a full-time, on-site role for a Business Development Manager (Digital Marketing) located in Amritsar. The Business Development Manager will be responsible for identifying and securing business opportunities, developing and implementing sales strategies, building and maintaining client relationships, and collaborating with the digital marketing team to create impactful marketing campaigns. Key tasks include prospecting new clients, managing lead generation campaigns, preparing sales presentations, and analyzing market trends to ensure competitive advantage.

Qualifications

• Experience in Business Development, Sales, Lead Generation, and Client Relationship Management
• Proficiency in Digital Marketing, including SEO, SEM, PPC, Social Media Marketing, and Content Marketing
• Strong analytical skills and the ability to understand market trends
• Excellent written and verbal communication skills
• Ability to work independently and collaboratively within a team
• Bachelor's degree in Business Administration, Marketing, or a related field
• Experience in the digital marketing or technology industry is a plus
• Proven track record of meeting and exceeding sales targets
• experience working with platforms like GURU, UPWORK, FREELANCERS, CLUTCH

Important Aspect of the job

1. Revenue Generation & Growth

• This is fundamentally a revenue-driving role where your success is measured by new business acquisition and account growth

2. Relationship Building

• Your ability to build trust and maintain strong professional relationships directly impacts long-term business success

3. Digital Marketing Expertise

• You must understand digital marketing channels, metrics, and strategies to effectively communicate value to clients and identify opportunities

4. Strategic Thinking

• Balancing immediate revenue goals with long-term market positioning and client relationship development

5. Communication & Presentation Skills

• Much of your success depends on your ability to articulate value propositions, present solutions, and negotiate effectively

The role requires someone who can think strategically about business growth while having the tactical knowledge to discuss digital marketing solutions credibly with clients. Success in this position directly impacts company revenue and market expansion.