Posted:1 month ago|
Platform:
Work from Office
Full Time
Role & responsibilities Lead the planning and execution of BTL campaigns, events, and activations across regions Ensure consistent and immersive customer experience in all on-ground brand interactions Collaborate with cross-functional teams (Brand, Sales, Product, Digital) to integrate offline and online experiences Identify local insights and consumer behaviour to tailor region-specific BTL strategies Monitor campaign performance, gather customer feedback, and optimize based on analytics Manage vendor relationships, timelines, and budgets to ensure flawless execution Develop post-activity reports with ROI and impact metrics for continuous improvement Planning and Execution of End to end GTM for any new product launches / refresh Training and educating internal stakeholders on customer-centric approaches and best practices to foster a customer-focused culture throughout the organization Responsible for City launches / dealership launches/ Dealership Activations Responsible for Activation on ground and Channel marketing support to provide unique customer experience Driving Marketing automation thru cross functional collaboration Preferred candidate profile
First Meridian Business Services
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My Connections First Meridian Business Services
Business Services / Technology Solutions
250 Employees
183 Jobs
Key People
Gurugram
13.0 - 15.0 Lacs P.A.
12.0 - 20.0 Lacs P.A.
Gurgaon
Experience: Not specified
6.0 - 10.0 Lacs P.A.
8.0 - 11.0 Lacs P.A.
Hyderabad
12.0 - 16.0 Lacs P.A.
Experience: Not specified
1.8 - 2.4 Lacs P.A.
Bangalore Rural, Bengaluru
3.5 - 8.0 Lacs P.A.
12.0 - 16.0 Lacs P.A.
2.0 - 2.5 Lacs P.A.
3.0 - 6.0 Lacs P.A.