Branding Manager

Position: Branding Manager

Company: PSK Building Solutions
Industry: Steel and Cement

Key Responsibilities:

• Brand Strategy & Development
• Develop and implement branding strategies to strengthen PSK Group’s market presence in the steel and cement sectors.
• Ensure alignment of all branding activities with the company’s business objectives and values.
• Brand Identity & Communication
• Maintain and enhance the corporate brand identity across all marketing materials and communication channels.
• Ensure consistent messaging, tone, and visual presentation in all internal and external communications.
• Marketing & Promotion
• Plan and execute marketing campaigns, product launches, and promotional activities to increase brand awareness.
• Collaborate with sales and product teams to support business growth through targeted brand initiatives.
• Digital & Media Management

Manage digital presence including website, social media platforms, and online advertising.

• Work with creative agencies to produce impactful digital and print content.
• Market Research & Analysis
• Conduct market and competitor analysis to identify trends, customer insights, and branding opportunities.
• Monitor brand performance and provide regular reports and recommendations to management.
• Events & Corporate Branding
• Oversee branding and communication for trade shows, exhibitions, and corporate events.
• Ensure brand consistency in signage, packaging, and promotional materials.
• Stakeholder Engagement
• Build and maintain relationships with distributors, partners, and industry stakeholders to strengthen brand positioning.
• Support internal branding initiatives to enhance employee engagement and corporate culture.

Job Types: Full-time, Permanent

Pay: ₹18,392.20 - ₹68,319.13 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Paid sick time

Work Location: In person