Brand Strategist

About ONLYQ

screenless health band

“A Lab on Your Hand.”

self-funded

USA and GCC.

Social Media & Brand Marketing Lead

Role Overview

You will define ONLYQ’s brand voice, digital identity, content strategy, and early community presence.

Your work will directly influence product perception, talent hiring, investor visibility, and global brand positioning.

This role blends:

Content Strategy + Brand Storytelling + Premium Visual Aesthetic + Tech/Wearable Communication

Key Responsibilities

Brand & Content Strategy

• Establish tone of voice, brand identity, and visual guidelines.
• Build a 2–6 month content roadmap for LinkedIn, Instagram, X, and YouTube.
• Create premium, minimalistic content aligned with a global wearable brand.

Social Media Execution

• Plan and publish high-quality posts, teasers, updates, R&D stories, and hiring announcements.
• Communicate complex tech topics (AI, sensors, HRV, physiology) in simple language.
• Build early audience engagement & community interest.

Creative Direction

• Work with designers/AI tools to create banners, graphics, videos, and campaign assets.
• Produce founder stories, product narratives, and culture content.

Product Launch Preparation

• Assist with pre-launch campaigns
• Grow brand presence across India, UAE, Singapore markets
• Support early influencer and thought-leadership strategy

Employer Branding

• Shape communication for hiring engineers, scientists, and R&D talent.
• Build ONLYQ’s premium tech reputation across LinkedIn.

Minimum Qualifications

• Bachelor’s degree

   in Marketing, Communication, Mass Media, Design, Management, or related fields.
• Exceptional English writing skills (mandatory).
• Strong understanding of social media platforms, especially 

  LinkedIn + Instagram

  .
• Ability to simplify complex scientific/technical topics.

Minimum Experience Required

• 3–5 years

   experience in Social Media, Digital Marketing, Content Strategy, or Brand Marketing.
• Demonstrated ability to run social media accounts for tech, wellness, D2C, health, or premium consumer brands.
• Strong aesthetic sense (Apple-style minimalism preferred).
• Experience using content tools: 

  Canva/Figma/Adobe/AI design tools

  .

Preferred Experience (Bonus)

• Worked in 

  wearables, D2C wellness, AI/tech brands

  , or premium consumer products.
• Experience with storytelling in health-tech, biosignals, AI, or physiological content.
• Ability to plan launch campaigns or build early brand presence.
• Experience with short-form video scripting & product teaser creation.

Why Join ONLYQ

• Build the brand identity of a future global wearable product.
• High ownership & direct collaboration with founders/R&D team.
• Creative freedom to define tone, style, and strategy.
• Backed by a strong parent company: 

  Cymetree Projects LLP

  .
• Long-term ESOP consideration for core team depending upon performance .
• Work on a product designed for global markets .