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Brand Planner

Brand Planner

Schbang

13 - 17 years

0 Lacs

maharashtra

Posted:1 week ago| Platform: Shine logo

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Skills Required

strategic planning brand planning market research competitive analysis mood boards account management communication skills branding pop culture storytelling narrative building strategy decks creative collaboration cultural trends platform innovations brand best practices research orientation presentation building thought structuring

Work Mode

On-site

Job Type

Full Time

Job Description

As a Brand Planner with 13 years of experience in strategic/brand planning within mainline or digital advertising agencies, you will play a crucial role in building insight-led strategies for integrated campaigns. Your responsibilities will include supporting the planning team, conducting market/consumer research and competitive analysis, and translating briefs into compelling narratives, mood boards, and strategy decks. It will be essential for you to collaborate closely with creative and account teams to ensure the strategic integrity of ideas. Additionally, staying updated on cultural trends, platform innovations, and brand best practices will be a key part of your role. To excel in this position, you should have a minimum of 13 years of experience in a mainline, integrated, or digital agency. Your success will also be driven by your strong curiosity, research orientation, and communication skills. A passion for branding, pop culture, and storytelling will further enhance your contributions to the team. Proficiency in building presentations and structuring thought will be valuable assets in this role.,

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Brand Planner