Brand Marketing - Assistant Manager

Job Description

Were looking for a dynamic and creative Brand Marketing - Assistant Manager with a strong blend of analytical skills, creative thinking and a passion for keeping brands relevant in today's ever-changing market landscape. If you have a keen eye for trends, a knack for strategic planning, and a flair for content creation, we want to hear from you. Key Responsibilities: Develop and execute marketing strategies to boost brand visibility, customer engagement, and overall business objectives. Generate innovative ideas and maintain brand relevance by analyzing market trends, consumer insights, and competitor activity. Plan and implement multi-channel marketing campaigns (digital, social, offline) and content calendars aligned with industry events. Collaborate with internal teams and external partners (agencies, vendors) to create impactful marketing materials and ensure timely execution. Monitor campaign performance, measure ROI and KPIs, and optimise future initiatives based on data-driven insights. Ensure brand consistency across all communications and maintain compliance with legal and regulatory standards. Manage multiple projects, contracts, and timelines effectively to deliver high-quality marketing outcomes. Key Attributes: Strong analytical skills partnered with a creative mindset to generate innovative marketing ideas. Proven track record of successful agency and stakeholder management. Ability to monitor market trends and consumer behavior to inform strategic decision-making. Excellent communication skills, with the ability to shape and articulate the brand's vision and mission effectively. Experience in devising and implementing brand and marketing strategies to drive business growth. Proficiency in content creation and writing, with a keen eye for detail and storytelling. Demonstrated ability to manage multiple projects simultaneously, prioritise tasks, and meet deadlines. Strong organisational skills and attention to detail, particularly in contract management and compliance. Results-oriented mindset with a focus on measuring and optimising campaign performance. Team player with the ability to collaborate cross-functionally and lead initiatives effectively.