Brand Manager - Innovations | Global FMCG

• Opportunity to work with a Tier 1 Global FMCG firm
• Opportunity to drive innovations for the brand
  

About Our Client

• A global consumer products company operating in over 200 countries
  

• Develop Equity/Brand growth strategies with in-depth understanding of consumer/shopper trends and insights; competitive threats; and category or brand opportunities
• Identify and articulate consumer insights to create new-concept ideas and business opportunities
• Leverage new technologies, strategies and processes to capture value add opportunities (e.g. new claims, products, flavor, packaging)
• Lead concept and bundle development with cross-functional teams
• Deliver effective Integrated Marketing Campaigns; develop clear and persuasive strategies and campaign ideas
• Management of multiple projects utilizing tools to efficiently and effectively monitor progress of projects and keep within agreed timetables
  

The Successful Applicant

• Total 8 years of experience with minimum 5 years of Marketing experience in Brand Management and/or Innovation in consumer goods / healthcare / cosmetics industry
• Implementation of at least one business building initiative, e.g. new product launch, relaunch, packaging change, promotional program, etc.
• Key involvement in business analysis, marketing plan development, and cross-functional project management
• Experience with working with data / analytics to build business and consumer hypothesis, leading to strong marketing executions / innovations
• Leadership Competencies
• Driving Innovation - Encouraging creative thinking; pushing for continuous improvement in all ways of doing business.
• Planning / Priority Setting - Aligning goals and helping others develop objectives to support business strategies; translating objectives into action plans.
• Analysis/Decision Making - Gathering relevant information efficiently; applying logic in solving problems and making decisions; using data to support recommendations; weighing risks and predicting benefits and costs.
• Functional Competencies
• Brand & Equity Management
• Commercial acumen and Financial Proficiency
• Consumer Insights and Data Analytics
  

What's On Offer

• Opportunity to work with a Tier 1 Global FMCG firm
  

Contact: Purnendu Pradhan

Quote job ref: JN-072025-6801493