Brand Account Manager

Job Title: Brand Account Manager

Position Overview:

Key Responsibilities:

· Serve as the primary point of contact for assigned client accounts, building and maintaining strong relationships with key stakeholders.

· Develop and implement comprehensive brand strategies to achieve business objectives and drive brand awareness.

· Collaborate with internal teams, including marketing, sales, and product development, to ensure alignment and integration of brand initiatives.

· Conduct market research and analysis to identify consumer insights, competitive trends, and growth opportunities.

· Create and manage marketing campaigns across various channels, including digital, social media, and traditional platforms.

· Monitor and evaluate campaign performance, tracking key metrics and adjusting strategies as needed to optimize results.

. Provide regular updates and reports to clients on campaign performance, key insights, and recommendations for improvement.

· Stay informed about industry trends, emerging technologies, and best practices in brand management and marketing.

Qualifications:

· Bachelor's degree in Marketing, Business Administration, or related field.

· Proven experience in brand management, account management, or marketing, preferably within Digital Marketing industry/sector.

· Strong understanding of marketing principles, consumer behavior, and brand strategy.

· Excellent communication and interpersonal skills, with the ability to build rapport and influence key stakeholders.

· Strategic thinkers with the ability to analyze data, identify trends, and develop actionable insights.

· Creative thinker with a passion for innovation and driving business growth.

· Highly organized with the ability to manage multiple projects and priorities in a fast-paced environment.

· Proficiency in Microsoft Office suite and experience with marketing analytics tools/software.