Branch Product Head - Water Heater

Job purpose/mission

The purpose of the role is to deliver year on year sales growth for Water Heater / Air Cooler product division in the assigned geographical area by guiding / driving the team to achieve their targets, building long term connect with channel partners. The role holder needs to ensure the growth of existing dealers / distributors and also devise strategies for channel expansion through appointment and hand holding of new channel partners.

Specific duties and responsibilities

1. Annual Business Growth

   Deliver Year on Year Sales Growth / Market Share gain in the assigned territory for WH / Air Cooler product by ensuring primary sales and secondary sales

2. Channel Expansion / Development

   Appointment and hand holding of new dealers / distributors to propel business growth

3. Dealer / Distribution Engagement

   Periodic

   /

   Regular Connect with dealers / distributors to ensure existing channel partner growth.

4. Brand Visibility / New Product Launch –

   Coordinate with Branch MarComm to ensure adequate visibility for product

5. Alignment to Organization Initiatives –

   100% compliance to organization initiatives such as SFA, Retail KAM, DMS etc from self and team.

6. Team Management –

   Build and guide team to achieve their targets and provide development feedback.

INTERFACE (with other functions)

• Commercial & SCM

  – Interact with branch commercial for billing and transportation of goods within acceptable timelines

• MarComm

  – Coordinate with local MarComm team for ensuring visibility of the product.

• Service

  – Liase with branch service team to escalate service issues and enable timely resolution

• Human Resources

  – Liase with Regional HR / NPH for recruitment and local branch HR for 100% compliance of HR processes such as attendance etc

Preferred candidate profile

Experience - 12 to 15 years

Education - Graduate in any discipline, MBA Preferred

Industry - FMEG, Consumer durables Industry preferred