B2b Marketing Executive

🌟 Job Opening: Marketing Executive (B2B)

📍 Location: Mumbai | 🕒 Full-Time

About the Company:

As a B2B Marketer, you will handle marketing efforts for brand awareness. As well as lead generation, website development and content curation/creation, and sales collateral.

Roles and Responsibilities

• Design content marketing strategies and set short-term and long-term goals.

• Online and offline marketing: hands-on experience with digital media, including SEM, display, social, email, and affiliate channels.

• Experience working with a sales team in both Sales Enablement and Account-Based Approach.

• Knowledge of Demand Generation tactics and Lead Conversion principles.

• Understanding of A/B and multivariate testing, user segmentation, and reporting processes.

• Ability to create value propositions that communicate clearly to targeted audiences.

• Extensive experience creating audience segments and developing marketing campaigns that deliver a targeted message and create affinity with brands.

• Accomplished at leveraging full value from marketing automation processes and tools.

• Strong problem-solving skills and the ability to identify and address obstacles to growth.

• Leading by example and being a team-player is a must. Requirements

• Degree in Marketing or relevant field.

• 2+ years of hands-on marketing experience in a B2B role.

• Excellent understanding of B2B marketing.

• Demonstrated ability to manage the budgeting process and use of analytical skills and familiarity with productivity, and reporting tools such as MS Office, LinkedIn, Zoho CRM, Asana etc...

• Proven track record in delivering marketing campaigns that drive sales growth.

• Ability to create and manage marketing strategies.

• An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time.

• Excellent communication and presentation skills

• Fluency in English is required Skills

• B2B Marketing • Marketing Campaigns • Demand Generation • Lead Conversion • Content Creation • Sales • Multivariate Testing

If you are a Marketing enthusiast who is passionate about innovative thinking and learning, we want to hear from you! We offer a competitive salary, benefits, and opportunities for growth and advancement within the company.