About The Role We are looking for a talented AD - SEO and Content Marketing In this role, you will have the opportunity to leverage your expertise to drive, shape and implement highly ambitious SEO and ASO strategies and boost organic traffic to our site. You will also have the opportunity to define ambitious KPI-driven goals, manage and build a high-performance team, collaborate with multiple internal stakeholders, and leverage engineering resources to implement your strategies. You will own the entire SEO strategy across global markets, lead a team of SEO specialists, and collaborate cross-functionally with Product, Content, Design, and Engineering teams. You'll also drive the adoption of AI tools and technologies to scale content production, improve technical SEO, and future-proof our organic strategy. The right candidate will be self-motivated and always go the extra mile to deliver. Key responsibilities Completely own and implement strategic on-and off-page SEO and content marketing strategies, that drives significant traffic. Developing, tracking, and monitoring SEO & ASO targets, including KPIs and OKRs, in alignment with business strategy. Leading and building a rockstar team, that gets the job done at any cost. Cooperating with internal stakeholders across marketing and engineering teams, as and when required. Manage the SEO budget and ensure efficient resource allocation. AD - SEO and Content Marketing 2 Staying ahead of industry changes and acting as our in-house expert on new approaches to SEO. Experimentation using new genAI technologies Hard skills we are looking for Prior experience (ideally 8-12 years) in building scalable demand channels through SEO and content marketing. Expertise in Keyword Research, Competitor benchmarking along with A/B testing, on-page and off-page optimization techniques,, including AI-powered tools. Deep knowledge of relevant tools such as Google Search Console, SEMRush, Ahrefs, HubSpot etc. with good understanding of marketplace businesses. Solid understanding of web development fundamentals, including HTML, CSS, JavaScript, and website architecture Experience in international SEO and programmatic content strategies. Experience in YouTube SEO is a bonus! Show more Show less