Assistant PMT (Pharma)

Asst. PMT - Pharmaceutical & Nutraceutical

Cochin

In-Office and 15 Days Field Work

BAMS/MD (Ayurveda)

Key Responsibilities

1. Strategic Planning

• Develop and execute marketing strategies and campaigns for assigned pharma & nutraceutical products.
• Analyze market trends, competitor activities, and customer insights to create impactful marketing plans.
• Define product positioning, target audience, and go-to-market strategies.

2. Design promotional materials (brochures, digital content, visual aids) aligned with brand guidelines.

• Plan and execute CME programs, workshops, and conferences.
• Train and support the sales team with product knowledge and marketing strategies.

3. Market Analysis and Insights

• Conduct market research to understand customer needs and buying behaviour.
• Analyse sales performance and campaign ROI to recommend improvements.

4. Stakeholder Management

• Liaise with KOLs, doctors, Ayurvedic practitioners, and medical associations.
• Collaborate closely with sales, regulatory, and supply chain teams.

5. Budgeting and Compliance

• Prepare and manage marketing budgets.
• Ensure compliance with regulatory and ethical pharma & nutraceutical marketing guidelines.

Key Skills & Competencies

• Strong exposure to pharmaceutical and nutraceutical marketing, including Ayurveda segment.
• In-depth knowledge of marketing principles and regulations.
• Excellent analytical, communication, and presentation skills.
• Proficiency in marketing analytics tools and CRM software.

Job Types: Full-time, Permanent

Benefits:

• Health insurance
• Provident Fund

Willingness to travel:

• 50% (Required)