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Assistant Marketing Manager

4 - 5 years

6 - 7 Lacs

Posted:4 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

LUXASIA is the leading and largest beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands, the likes of Albion, Aveda, Bvlgari, Calvin Klein, Creed, Diptyque, Hermes, La Prairie, Maison Francis Kurkdjian, Montblanc, Paco Rabanne, Salvatore Ferragamo, and SK-II. LUXASIA has established Joint Ventures with the likes of LVMH Group, Revlon (for Elizabeth Arden), Puig, Shiseido, and Orveon (for Laura Mercier). The Groups integrated brand-building capabilities include luxury retail, online commerce, consumer marketing & analytics, and supply chain management. LUXASIA is powered by a diverse and dynamic #OneTeam of 2700 talents across a growing footprint of 15 markets.
Why Join Us?
At LUXASIA, we believe there is beauty within every talent that is you.
We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands across Asia Pacific, and growing. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.
With LUXASIA, an exciting career filled with robust professional growth awaits you. Isn t that beautiful?

Key Responsibilities:

Marketing

Ensure correct on-site merchandizing and representation of the brand
Invest in the best properties through the Brand s A&P Budget to drive the best ROI
Work with the brand and the retailer to build the best strategy for launch, BAU & Big events
PR events planning and best in class execution
PR seeding- Work with cross functional teams to reduce the cost of each activation and maximize output
Timely approvals from the brands for all activations across online and offline for best-in-class execution
Monthly updates to brands / management on performance and key indicators and competition
Catalogue management ensure all skus are listed and represented correctly, new skus are added, curated etc
Review portals for all visibility and keep management and team up to date on adjacent brands

Retail

Merchandising as per brand guidelines at B&M
Organize on ground counter activities at B&M as per brand guidelines
Push for visibility in store SOH/Videos

A&P control

Help with A&P reconciliation with the finance on monthly basis
Prepare monthly A&P working sheet to update to management

KOL and Influencers

Identify and work with the best influencers
Collaborate with KOL s when possible, in case of barter deals

Social media

Manage LUXASIA India handle with minimum number of posts a week
Creation and approvals of all posts, captions etc that are posted

Prior experience of 4-5 years in beauty/ luxury/ e-commerce industry
Flexibility and the ability to thrive in a fast-paced environment.
Experience in Negotiation and Convincing Skill based role
Good verbal, lis

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