Assistant Manager - B2B Marketing

5 - 10 years

7 - 12 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title: Asst. Manager - B2B Marketing Solar Modules

Location: Noida

Department: Marketing Communication

Reporting To: Head Marcom

Role Overview

We are seeking a dynamic Asst. Manager - B2B Marketing Solar Modules to lead brand visibility, engagement, and demand generation across business-to-business channels. The role will focus on industry exhibitions (like REI, Intersolar, etc.), events, strategic partnerships, and digital B2B initiatives to strengthen our positioning in the renewable energy and allied sectors.

Key Responsibilities

Event & Exhibition Management

Lead planning and execution of large-scale exhibitions such as REI, Intersolar, Conferences, and sector-specific trade shows.

Develop end-to-end event strategies including stall design, brand communication, customer engagement activities, and lead generation campaigns.

Coordinate with agencies, vendors, and internal stakeholders for seamless execution.

Track ROI from exhibitions through visitor data, lead quality, and business conversions.

Give Aways production, POSM Brochures etc stock control

B2B Marketing & Branding

Customer Testimonials AV, recording, case studies building, corporate presentations making, Design marketing campaigns targeted at institutional, government, and enterprise clients.

Create sector-specific marketing collaterals (presentations, brochures, case studies, AVs).

Identify sponsorships, speaking engagements, and networking opportunities.

Support Content Generation

For brochures, data sheets, social media posts, website blogs, etc

Qualifications & Skills

MBA/PGDM in Marketing, Communications, or related field.

510 years of B2B marketing experience, preferably in renewable energy, infrastructure, or industrial sectors.

Proven track record of managing large exhibitions and industry events.

Strong project management, vendor management, and cross-functional coordination skills.

Excellent communication (written & verbal) and presentation abilities.

Hands-on experience with CRM, marketing automation, and digital platforms (LinkedIn, HubSpot, Mailchimp, etc.).

Key Attributes

Creative thinker with a strong business orientation.

Ability to handle multiple projects with tight deadlines.

Strong networking and relationship-building skills.

Analytical mindset with focus on measurable outcomes.

Note - Interested candidate can share their CV's on gajan.singh1@jakson.com & recruitment.solar@jakson.com

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Jakson Group logo
Jakson Group

Energy, Renewable Energy, Engineering Services

Noida

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