Area Sales Manager

Job Title: Area Sales Manager (ASM)

Location: Delhi (Field-based)
Company: Sweety by MR Group
(Candidates with strong Delhi market knowledge preferred)

Job Description:

Sweety by MR Group is hiring an Area Sales Manager (ASM) to drive and expand its FMCG business in Delhi. The ideal candidate will be responsible for achieving sales targets, managing distributor and retail networks, leading on-ground sales teams, and increasing market penetration for products like Supari, Sauf, Crunch, and Shahi Khajoor.

Key Responsibilities:

• Appoint and manage distributors, wholesalers, and retailers across Delhi
• Drive primary and secondary sales and ensure beat-wise market coverage
• Supervise and guide the performance of Sales Officers, ISRs, and Hawkers
• Implement trade schemes, product promotions, and ensure POS visibility
• Coordinate with the supply and logistics teams for smooth product flow
• Track competitor activity and gather on-ground market feedback
• Maintain accurate daily sales reports and submit MIS via Google Sheets/Excel
• Ensure timely payment collection and maintain distributor hygiene
• Conduct regular market visits, beat audits, and review meetings

Key Requirements:

• Minimum 3–5 years of FMCG experience in general trade sales (Delhi preferred)
• Strong knowledge of local market routes, retailers, and distributor network
• Excellent communication, leadership, and negotiation skills
• Proficient in Excel, Google Sheets, and digital reporting
• Must have own two-wheeler and willingness to travel across city
• Target-driven, organized, and result-oriented personality

Job Type:

• Full-time, field-based role in Delhi
• Immediate joining preferred

Benefits:

• Fixed salary + Sales Incentives
• Travel allowance (TA/DA)
• Work in a growing, stable FMCG company
• Opportunity to grow into a zonal leadership role

How to Apply:

Call/WhatsApp: 7303084408
Email Resume To: Bhumi.mishra@mrgroup.co.in
Subject Line: Application for ASM – Delhi

Job Type: Full-time

Pay: ₹40,000.00 - ₹55,000.00 per month

Schedule:

• Day shift

Work Location: In person

Application Deadline: 30/07/2025
Expected Start Date: 01/08/2025