Area Sales Manager-General Trade (Appliance)

5 - 14 years

0 Lacs

Posted:2 weeks ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • Position Title - Area Sales Manager-General Trade (Appliance)

  • Location – Vijayawada (Accountable for the entire Andhra Pradesh)
  • Total Experience - 5 to 14 Years (Minimum in a Similar Role)
  • Qualification - MBA (Full Time is compulsory)
  • Report to the Branch Sales Manager
  • Direct Reporting - Yes (3 to 5 On Roll Employees approx.)
  • Languages Known- English & Hindi & Telegu (Preferred)
  • Industry- FMCD/Consumer Durable/Electrical & FMCG/Luggage/Building Material (Except Cement)


Key Responsibilities: -


Sales

  • Give sales plan category/product/channel-wise- per month, after discussion with key distributors and dealers
  • Daily tracking of sales plan, expectation vs. reality, billing (value achievement of every channel)
  • Tracking and updating the Daily Sales Report
  • Ensuring Product Mix in the sales and indenting for products
  • Ensuring new products and launches are communicated to the market, and the launches are happening on time
  • Monitoring Competitors' activity in the Market
  • Monitoring effective use of POP materials along with Co’s products prominently displayed at all retail shops
  • Ensure Company objectives are being fulfilled in a month and cascade the same to team members: working with Field Force in the Market
  • Provide effective customer service
  • Identifying new distributors and markets to start or develop new markets/territories, and understanding why the brand is not available
  • Ensuring new channel mix in the portfolio- to reduce dependency on distributors
  • Coordinating with the Depot/Logistics on a day-to-day basis in terms of getting the right Product Mix, and dispatch of goods to respective towns/distributors.


Cost Control

  • Control on outstanding: tracking payments/outstanding from channel partners
  • Ensuring timely payment from Distributors as per the stipulated time given to them.


Promotional Activities

  • Monitoring Schemes in Retail Trade and Distributors.
  • Monitoring and implementing successful promotional activities from time to time
  • Monitoring competitor activity and reporting the same
  • Addressing and resolving issues from the dealer/distributor point of view.


Subordinate Development

Providing on-the-job training to subordinates


Remarks-

  • Good Communication Skills & clarity of thought in terms of Sales processes.
  • Looking for a stable candidate

    (Frequent job changes will not be considered)

  • Strong Exposure to channel sales and rural market exposure is compulsory.

  • Team Handling is compulsory (Compulsory to handle On Roll Team Only)
  • Strong data analytical skills (Working knowledge of Excel is essential)
  • Willingness to travel a minimum of 10 to 12 days
  • Candidates should have handled a minimum business of 60 Crs PA & above will be considered

  • Candidates with a 30 to 45-day notice period will be considered.

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