Area Sales Manager

We are hiring!

Position:

Function:

Reporting to

Industry

Why Join Us?

We are one of the leading and fastest growing FMCG companies dealing in cosmetics, personal care and healthcare in India.

About the job

Area Sales Manager (ASM)

This high-impact role requires strong execution skills, people leadership, and an in-depth understanding of the Ayurveda or Pharma healthcare market.

Your responsibilities will include:

Sales Planning & Execution

• Develop and implement sales plans aligned with company strategy to achieve area sales targets.
• Manage effective product routing to maximize availability and reduce logistics costs.
• Ensure all sales activities adhere to allocated budgets and trade marketing guidelines.

Channel & Market Development

• Expand market coverage through increased Ayurveda doctor, hospitals and Ayurveda and chemist outlets coverage
• Execute trade promotions, doctor engagement programs, and channel schemes to drive growth.
• Identify and recommend new product opportunities or improvements based on market insights and competitor activity.

Sales Performance Improvement

• Enhance forecast accuracy and implement Go-To-Market (GTM) strategies.
• Improve distributor and field force efficiency through automation and capability building.
• Support new product launches and promotional activities to strengthen brand positioning.

Market Intelligence & Reporting

• Analyse sales data and provide actionable insights to the Regional Sales Manager
• Monitor competition and provide feedback for counter-strategies to Regional Sales Manager

Operational Efficiency

• Ensure stock availability and hygiene across the distribution network.
• Coordinate with depots for smooth stock movement, hygiene, timely product delivery and claim settlements.
• Address and resolve damage claims arising during in-transit movement of goods.

Team Leadership

• Manage and lead a team of Sales Officers.
• Train and develop team members to ensure capability enhancement and performance delivery.

What we are looking for?

• 5 10 years

  of Ayurveda/Pharma sales experience, with

  at least 3 years in ASM role in Ayurveda or Pharma Industry

• Strong communication

  (both verbal and written), analytical skills

• Proficiency in MS Excel

  is a plus

• Bachelors Degree,

  MBA/PGDM (Preferred)

What will make you successful?

• Good understanding of

  Ayurveda industry

• Result-oriented

  with a strong sense of

  ownership

• Excellent execution, performance monitoring & reviewing skills

• Excellent communicator

  - able to influence team, internal stakeholders and external business partners alike.

• Adaptable team-leader

  who thrives in dynamic, field-based roles

• Commercially sharp -

  with a d

  ata-driven approach

  and a solid understanding of not just sales, but also p

  rofitability and operational efficiency

Ready to Make an Impact?

Apply now!

Preferred candidate profile