Area Sales Manager

Position Title:

Position Summary

The Area Sales Manager (ASM) is accountable for achieving sales objectives, managing a team of Medical Representatives, and ensuring effective execution of company strategies within the assigned territory. The role demands strong leadership, market knowledge, and the ability to foster long-term relationships with healthcare professionals.

Key Responsibilities

• Sales Achievement

  • Deliver monthly, quarterly, and annual sales targets.

  • Drive prescription generation and product penetration across hospitals, clinics, and pharmacies.

• Team Leadership

  • Recruit, train, and develop Medical Representatives.

  • Monitor performance metrics and ensure adherence to company standards.

  • Conduct joint fieldwork to coach and support team members.

• Market Development

  • Identify new business opportunities and expand market presence.

  • Organise promotional activities, CMEs, and doctor engagement programs.

  • Maintain strong relationships with key opinion leaders and stakeholders.

• Compliance & Reporting

  • Ensure compliance with company policies, ethical practices, and regulatory requirements.

  • Provide timely MIS reports, competitor analysis, and territory updates.

  • Maintain accurate records of sales activities and customer interactions.

Qualifications

• Bachelor's degree / Graduate

• MBA in Marketing or related discipline preferred.

• 10-15 years of pharmaceutical sales experience, including 2-3 years in a supervisory role.

• Strong knowledge of therapeutic segments and industry dynamics.

Skills & Competencies

• Proven leadership and team management capabilities.

• Excellent communication, negotiation, and interpersonal skills.

• Analytical mindset with ability to interpret market data.

• Proficiency in MS Office and CRM applications.

• Willingness to travel extensively within the assigned territory.

Compensation & Benefits

• Competitive salary (Negotiable Based on Current CTC)  with performance-linked incentives.

• Allowances for travel and communication.

• Health insurance and other corporate benefits.

• Career progression opportunities within the organisation.

Company Profile

A Leading Pharma & Healthcare Operating Worldwide With Leading Brands.