Appointment Generation

Job Title: Appointment Generation Executive / Senior Executive (US Market B2B Sales)

Experience:

Job Summary

Appointment Generation Specialist

Key Responsibilities

• Conduct

  cold calling, cold emailing, and LinkedIn outreach

  to generate qualified appointments.
• Engage with

  C-level executives, VP, Directors, and decision-makers

  in US-based companies.
• Run

  BANT, MQL, SQL, and HQL qualification

  before setting up sales appointments.
• Manage

  lead databases, CRM entries, pipeline tracking

  , and follow-ups.
• Execute

  campaign-based outreach

  for content syndication, product demos, and discovery calls.
• Achieve

  weekly & monthly targets

  for meetings booked, conversions, and lead quality.
• Maintain excellent communication etiquette suited for US clients.
  
• Coordinate closely with internal sales, marketing, and client teams to optimize lead quality.
  

Required Skills & Experience

• 3–5 years

  of proven experience in

  US B2B appointment setting or SDR / Lead Generation roles

  .
• Strong understanding of

  B2B sales, SaaS, IT services, demand generation

  , or technology-based products.
• Expertise in

  qualifying leads with BANT or equivalent frameworks

  .
• Hands-on experience with

  CRM tools

  (HubSpot, Salesforce, Zoho, Outreach, Apollo, etc.).
• Excellent

  verbal communication

  , accent clarity, and objection-handling skills.
• Ability to work US hours and meet aggressive performance targets.
  
• Strong understanding of

  email outreach

  ,

  LinkedIn prospecting

  , and

  data research

  .